Rebeca Freer Castro

Associate Data Developer

Wind River

Mar 2021 - Current (4 years 8 months)

- Work with cross-functional teams to gather requirements and build dashboards through Looker. - Develop SQL and/or LookML code to model and generate views for visualization. - Apply best practices with regards to SQL/LookML models, dashboards, visualizations. - Refactoring data models through DBT. - Applying best practices of data structure and transformation.

Data Analyst

CAC Porter Novelli

Nov 2019 - Jan 2021 (1 year 3 months)

- Creation of queries on Talkwalker to collect, manipulate and analyze data from Social and Digital Media to determine the digital impact of a brand or event. - Visualization of Data through PowerBI. - Creation of reports and updates for clients.

Campaign Specialist

Catalina USA

Oct 2018 - Oct 2019 (1 year 1 month)

- Execute client campaign(s) based on client-defined KPIs, leveraging best practices coupled with historical learnings. - Execute based on direction from Business Account Manager and Analytic teams to deliver against predicted outcomes. - Partner with graphic design team and client to develop creative campaign elements needed for sales presentations, strategic opportunities, and client meetings. - Ensure program is in market and accurate on expected start date by using the appropriate content management system. - Manage campaign workflow across teams to ensure client investment is on track, executed flawlessly and completed on time. - Communicate and collaborate with various internal departments regarding troubleshooting issues and other re

P

Marketing manager

Pistacho

Sep 2017 - Sep 2018 (1 year 1 month)

- Responsible of creating, monitoring and optimizing campaigns in Facebook and Google Ads. Deliver reports when each campaign ended. - Supervisor of the designer and community manager. - Management of budgets for advertising in traditional (BTL and ATL) and digital media. Responsable de crear estrategias de mercadeo en Retail y Digital para la empresa. Creación y analítica de campañas Google Ads y Facebook Ads. Manejo de presupuestos para publicidad en medios tradicionales y digitales. Supervisora del departamento de Diseño Gráfico y de Community Manager.

J

Account manager

Jogo Mercadeo y Producción SA

Sep 2016 - May 2017 (9 months)

Ejecutiva de cuentas: encargada de la comunicación entre agencia y cliente, logrando cumplir los objetivos fijados por el cliente en cada proyecto. Realización de propuestas creativas para elaboración de eventos y proyectos, responsable de elaborar presupuestos, licitaciones y reportes para cada proyecto. Cuentas manejadas: Refrescos Tropical y Cerveza Imperial.

Rebeca Freer Castro

About

Detail

Timeline

Résumé