Email Marketing Specialist
Bravo Enterprises Co. Agency
Jan 2023 - Feb 2024 (1 year 2 months)
Worked across email marketing agencies managing multiple ecommerce brands simultaneously.
• Led email marketing strategy and execution for brands across supplements, apparel, jewelry, gifting, wellness, lifestyle, etc.
• Planned monthly campaign calendars and executed weekly campaigns in Klaviyo.
• Built, optimized, and scaled all core flows for client accounts.
• Owned A/B testing roadmaps focused on revenue per recipient, CTR, and deliverability.
• Collaborated with designers and copywriters, providing creative direction and QA.
• Supported copywriting during peak workloads and handled client feedback and revisions.
• Delivered performance reports with actionable optimization recommendations.
• Helped brands achieve 20–35%+ revenue contri