Ram Abaya

Business Development

Sapien

Feb 2024 - Current (2 years 4 months)

• Built relationships with AI project leads across data collection, NLP, and LLM fine-tuning initiatives. • Simplified and communicated technical concepts (e.g., LLMs, GenAI) to non-technical stakeholders. • Built a qualified pipeline of 50+ AI projects across EMEA and APAC. • Delivered tailored messaging for LLM and NLP prospects, resulting in 3 pilot projects initiated. • Provided customer service by addressing general inquiries from existing customers, acting as after-sales support, and managing chat and phone inquiries, which complemented my outbound sales efforts and enhanced client satisfaction.

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Senior Business Development Representative

Evercam – Construction Cameras

Jun 2023 - Aug 2024 (1 year 3 months)

As a Senior Business Development Representative, I focused on the Australia and Singapore markets, particularly in mining and infrastructure, driving outbound-led outreach targeting project managers, developers, and construction leaders. I successfully generated a pipeline exceeding $1 million in less than six months, opened over 20 net-new accounts, and secured partnerships with three top-tier firms. My efforts improved lead quality by 25% through tailored outreach sequences. While my primary focus was on outbound sales, I also engaged in inbound calls and pricing discussions, which provided valuable insights into customer needs and market trends, further enhancing my market knowledge and customer relationship management skills. This compr

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Sales Development Representative

Picterra

Jul 2022 - Jun 2023 (1 year)

As a Sales Development Representative, I was a founding member of the SDR team, spearheading outbound sales initiatives targeting clients in the mining, agri-tech, and geospatial sectors. I successfully booked over 100 qualified meetings globally, significantly enhancing our sales pipeline. By implementing ICP-based personalization strategies, I increased email reply rates by 40%, demonstrating my ability to tailor outreach effectively. Additionally, I created the first scalable outreach playbook, which streamlined our sales processes. While my primary focus was on outbound sales, I also engaged in inbound calls and sales discussions, which provided valuable insights into client needs and preferences, further strengthening our client relati

Sales Development Representative

SuperAnnotate

Jan 2021 - Jan 2022 (1 year 1 month)

• First Asia-based SDR; supported BD VP in strategic account growth. • Covered APAC, EMEA, and North America. • Surpassed quota 6+ months; consistent 150%+ KPI achievement. • Helped close enterprise deals.

Senior Business Development Specialist

Appen

Nov 2019 - Oct 2021 (2 years)

As a Senior Business Development Specialist, I was instrumental in driving strategic growth and new client acquisition through innovative sales strategies and effective lead qualification. I developed key partnerships and led joint venture research initiatives that expanded our market reach. My expertise in CRM tools, particularly HubSpot, allowed me to manage customer relationships effectively, ensuring a seamless lead conversion process. Additionally, I utilized my experience with inbound calls to engage potential clients, facilitating meaningful sales discussions that contributed to our overall success in the moving services sector, despite it being a non-relevant skill. This comprehensive approach not only enhanced our client acquisitio

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Sales Development Representative

ezyCollect

Oct 2019 - Nov 2020 (1 year 2 months)

• Generated qualified demos across SMB and mid-market clients. • Improved lead-to-meeting rate by 70% with optimized sequences. Additionally, I provided customer service by addressing general inquiries from existing customers, acting as after-sales support, and managing chat and phone inquiries, which complemented my outbound sales tasks and enhanced overall client satisfaction.

Inside Sales Representative

Creadits

Jan 2019 - Oct 2019 (10 months)

• Sourced and qualified leads in APAC and US. • Supported a global AE team with 25% meeting increase. • Piloted LinkedIn messaging strategy that became standard.

Sales Engineer & BD Specialist

MACCAFERRI

Feb 2018 - Jan 2019 (1 year)

• Closed 10+ projects involving slope protection and infrastructure. • Contributed to 2 government contract wins. • Improved bid win rate by 30% via technical targeting.

Membership Development Executive

Resorts World Manila

Mar 2017 - Feb 2018 (1 year)

• Increased membership sign-ups by 35%. • Launched loyalty campaigns that boosted engagement by 40%.

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Customer Management Specialist

Concentrix (formerly Convergys)

Sep 2015 - Mar 2017 (1 year 7 months)

• Promoted for top-tier performance and leadership support. • Led onboarding for new agents and improved training success by 20%.

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