Pratik Kamat

Pratik Kamat

About

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Going from “Wish I could build this!” to “I’ve built this.”
Frankfurt am Main, Hessen, Germany

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Résumé


Jobs verified_user 0% verified
  • Mediaocean
    Product Manager
    Mediaocean
    Nov 2021 - Current (5 years)
    • Own the end-to-end product roadmap for a core enterprise B2B procurement platform spanning APAC, MENA, and Canada, managing a dual-system architecture that synchronizes master data and transactional logic between the operational front-end and financial back-end.
    •  Architected a bulk invoice reconciliation system with ingestion logic for unstructured supplier data, implementing 1% variance auto-matching thresholds and exception-handling queues, reducing manual reconciliation effort; defined multi-currency architecture and localized tax setup.
    •  Built inter-company transaction workflows supporting internal transfer pricing, markup logic, and automated dual-order routing between internal and external suppliers.
    •  Designed b
  • Mindshare
    Manager - Integrated Media Planning
    Mindshare
    Dec 2019 - Jun 2021 (1 year 7 months)
    •  Built and managed large-scale, data-driven audience acquisition strategies for a major global FMCG client (Unilever), leveraging behavioral data to guide targeted, omni-channel go-to-market execution.
    •  Diagnosed customer journey drop-offs by designing and executing rigorous A/B tests across creative, audience, and placement variables, using funnel-level insights to inform strategy.
    •  Led monthly category tracking and competitive analysis to surface new market opportunities and demand signals across the skincare and clothing-care portfolio
  • Omnicom Media Group India
    Manager - Offline Media Planning
    Omnicom Media Group India
    Jan 2017 - Dec 2019 (3 years)
    •  Directed full-funnel strategic planning for a major global automotive client (Škoda Auto India), serving as primary commercial contact for performance evaluation and reporting.
    •  Managed platform-level vendor relationships and contributed to budget planning, oversight, and strategic pitch processes for major global accounts, partnering directly with C-suite stakeholders.
    •  Coached and mentored a junior planner, setting clear priorities and fostering a proactive, future-oriented mindset within a fast-paced environment
  • The Glitch
    Junior Media Planner - Digital
    The Glitch
    Feb 2016 - Jan 2017 (1 year)
    • Handled digital media planning for TLC India, Fabindia and ICICI Bank
    • Role majorly involved paid social media marketing and influencer marketing
  • Flying Cursor Interactive
    Brand Solutions Executive
    Flying Cursor Interactive
    Feb 2014 - Sep 2014 (8 months)
    First point of contact for day to day management of key accounts including Colors (Viacom18), Piramal Foundation, Bisleri, Godrej
    • Ensured projects are as per client’s expectation and delivered in timely manner
    • Projects involved organic+paid social media marketing, website building, content marketing

    Moved on from the agency to pursue further education.
Education verified_user 0% verified
  • C
    Post Graduate Diploma, Business Administration Marketing
    Chetanas Institute of Management Research
    Jan 2014 - Jan 2016 (2 years 1 month)
  • University of Mumbai
    Bachelor of Mass Media, Advertising
    University of Mumbai
    Jan 2010 - Jan 2013 (3 years 1 month)