Sr. Data Analyst
Cint
Sep 2015 - Feb 2024 (8 years 6 months)
Analyzed large and complex datasets (10M+ records) to identify trends, patterns and performance gaps for global clients.
Developed and maintained dashboards and reports in Power BI and Tableau to track key performance indicators related to sales, retention, and operations.
Conducted cohort analysis and demand forecasting using SQL and Python, improving campaign ROI by 20%.
Collaborated with Product, Operations and Marketing teams to design data-driven solutions aligned with business goals.
Presented insights and recommendations to senior stakeholders through clear reports and presentations.
Identified process improvement opportunities and implemented data-backed changes to improve efficiency and reporting accuracy.