Nicolás Marketing Manager

Gerente de Marketing y Sustentabilidad

Adecco

Nov 2021 - May 2022 (7 months)

Regional Campaign Specialist

Boehringer Ingelheim

Jan 2021 - Nov 2021 (11 months)

Lead the marketing campaign flow in the Cardio-metabolic TA. - Seek for customer insights across key market segments based on customer journeys. - Analyze digital marketing metrics and how they drive best-in-class content production. - Localize global strategies for South Cone end-to-end with a data-driven mindset to enhance clients engagement. - Establish processes and actions to capture key learnings and insights from local markets and testing strategies.

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Gerente de Marketing

Merite S.A.

Nov 2018 - Apr 2020 (1 year 6 months)

# Marketing Manager in Online Lending company Merite S.A. http:// www.merite.com.ar Responsibilites: - Monitorize sales results in daily basis and asure reaching the objectives seted by the company. - Planning and tracking of the marketing budget and ROI. - Implement new digital tools within the website for develop ratios (e.g. conversion, bounce). - Plan and propose strategies, both short & mid term objectives in volume of applications and revenue. - Build the architecture of brand marketing strategies as long term assets. Contact vendors for marketing purposes and on-boarding process (e.g. digital channels, email provider). - Generate new working process to improve time and resources efficiency. - Guide/Monitor the marketing strate

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Head of Digital Business

Chiappini + Becker Comunicación

Sep 2016 - Nov 2018 (2 years 3 months)

# Head of creative leading strategic and creative vision, new business development, and department growth and development. # Leading and managing national cross-platform design and digital advertising projects, digital transformation, budgets, and department productivity. Responsibilites: - Build the lead generation pipeline and close leads. - Architecture end-to-end marketing strategies and programs to increase customer demand. - Optimize platforms CPL, CPA & Conversion Rate. - Contact new clients & seek for opportunities. - Define inhouse team and business KPIs. - Owner of marketing metrics: tracking and reporting learnings and growth.

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Founder

Bite Productora

Jan 2016 - Oct 2018 (2 years 10 months)

Generamos contenidos para redes sociales llave en mano, que construyen valor y empatía por las marcas. Construimos relaciones, proyecto a proyecto. Clientes: Banco Patagonia comunicación interna y masiva en canales ON y OFF. BRF, comunicación masiva y Trade marketing para Bocatti, Campo Austral, Paty, Vienissima y Sadia.

Digital Creative Director

E-volution

Mar 2015 - May 2016 (1 year 3 months)

# Head of creative leading strategic and creative vision, new business development, and department growth lead generation oriented. # Leading and managing national cross-platform design and digital advertising projects, budgets, and department productivity. # Key strategic and creative lead on regional client accounts such as ICBC Bank and AVON Latam. Responsibilites: - Inbound marketing content generator. - Create landing pages and other conversion opportunities. - Optimize platforms CPL, CPA & Conversion Rate. - Implement all digital marketing platforms (e.g. Facebook Ads, Google Ads & Analytics, Tag Manager, Bing Ads, Yahoo Ads). - Define and implement A/B testing strategies. - Execute email marketing campaigns. - Design CRM commu

Sr. Copywriter

Nextperience

May 2014 - Mar 2015 (11 months)

# Copywriter for one of the biggest digital marketing and advertising agencies in Argentina in a performance build team. # Creative leadership, idea generation and development, concepts, client management, planning, brand development and pitches. Responsibilites: - Inbound marketing content generator. - Curate social media content and strategy development. - Define and implement A/B testing strategies. - Design CRM communications. - Generate innovative ideas to increase conversions. Clients - Prosegur Argentina and Chile, Ford, Volkswagen and Toyota.

Sr. Copywriter

RAPP Argentina

Sep 2012 - May 2014 (1 year 9 months)

Leading creative direction and co-collaborated on strategic direction for Telefónica Argentina, one of the biggest worldwide TELCOs. Specialising in insight-driven campaign concepts for web, mobile and social media platforms. Responsibilites: - Inbound marketing content generator. - Curate social media content and strategy development. - Conceptualize digital and Direct marketing campaigns. Clients - Telefónica and Speedy (ISP).

Sr. Copywriter

Brandforce Marketing Ltd

Aug 2011 - Aug 2012 (1 year 1 month)

Leading strategic digital experience design and concepts for Danone, across web, mobile, data visualization, and social media platforms. Developing, mentoring and identifying new discipline expertise for the digital experience design.

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Copywriter

Promored Chile

Jan 2009 - Jul 2011 (2 years 7 months)

Creative Copywriter producing content as TVCs, print, digital and strategies for the most global known brands like Pepsi, Lays, 7up, Blackberry y Nestlé.

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Fotógrafo

Posto Ph

Jan 2007 - Jan 2008 (1 year 1 month)

Fotografía freelance. Fashion, Productos, Eventos. - Retouch -Ph - Concepts www.instagram.com/posto.ph/

Nicolás

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