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about 2 months ago
Requirements and responsibilities
Please read before applying: We review every application carefully, and all fields (including the required 60–90 second video) must be fully completed and relevant; applications that are incomplete or use AI-generated responses will not be considered. If you’re unable to meet these requirements, we kindly ask that you refrain from applying.About the RoleVideo is becoming a core growth and education channel at Boldin.We are hiring a Video Specialist to build and lead our video engine — from performance-driven acquisition creative to product explainers to founder-led thought leadership.This role sits within the Brand team and works cross-functionally with Product, Support, Growth, and Leadership to ensure our video content drives clarity, trust, and measurable business impact.You will own video strategy, planning, and execution. That includes defining priorities, managing the content calendar, producing high-performing creative, and continuously improving results based on performance data.This is an individual contributor role with significant visibility and leverage.Key Responsibilities1. Own Boldin’s Video Strategy, Planning, and PrioritizationOwn the vision, roadmap, and calendar for all video content at Boldin. Determine what we produce, why we produce it, and how it supports user growth, education, and conversion. Coordinate across Growth, Product, and Brand to ensure video is timely, impactful, and strategically aligned.Lead end-to-end video production across performance, product, and brand — from concept to final edit. Identify emerging content trends and develop brand-relevant concepts. Build a repeatable, scalable video system that supports growth and education.2. Create High-Performing Short- and Long-Form Video ContentIn partnership with our entire team, develop, test, and iterate short- and long-term video for distribute across our owned and earned channels — YouTube, socials, our own blog and marketing site, within the product, and through the press including: CEO thought pieces; Translation of our extensive library of articles into video content; Financial concept explainers from our CFP® professionals and coaches; Product demos; Team highlight videos; And, more…3. Create High-Performing Paid Video CreativeDevelop video ads for our paid media. Optimize hooks, pacing, and storytelling based on performance data in close collaboration with Growth.KPIS + Targets: Earned and owned KPIs in organic and paid media.Professional ExpectationsOperational excellenceProduct Activation and RetentionQualificationsYou are both creative and analytical. You understand how storytelling, design, and performance marketing intersect — and you care deeply about clarity.3+ years of professional video production and editing experience (in-house, agency, or creator-led environment) for end users, not B2B.A strong portfolio demonstrating: Performance-driven paid ad creative; Product explainers or SaaS walkthroughs; Expert-led first-person content.Experience building repeatable content systems — not just one-off videos.An enthusiasm for the potential operational efficiencies that AI enables in this role.A track record of improving engagement, retention, or conversion through video.Strong instincts around storytelling — pacing, hooks, and narrative structure — and platform-native formats.Comfort simplifying complex or technical topics into clear visual storytelling.Proficiency in professional editing and motion tools (Premiere, Final Cut, After Effects, DaVinci, or similar).Familiarity with YouTube, LinkedIn, Meta, and short-form formats.Experience collaborating cross-functionally with Growth, Product, and Brand teams.A bias toward action — able to move quickly without sacrificing quality.Bonus (but not required)Experience in fintech, financial education, SaaS, or consumer subscription products.Motion graphics and light animation capability.Comfort working directly with founders on camera coaching and content shaping.Familiarity with performance dashboards and A/B testing frameworks.RequirementsTo succeed in this role, you must:Be able to own video end-to-end — concept, scripting, production, editing, and publishing.Operate independently in a fast-moving environment with high accountability.Balance creative quality with performance outcomes.Be comfortable receiving and incorporating direct feedback.Be highly organized and capable of managing a production calendar.Be able to manage multiple projects simultaneously.Have strong written and verbal communication skills.Care deeply about accuracy and clarity — especially when explaining financial concepts.This is an individual contributor role with significant visibility and impact. You must be comfortable working closely with leadership while maintaining strong ownership over your craft.Position TypeThis is a fully remote position and is intended to be 1099 contract to hire.Salary Range$8,000 - $10,000/month DOECompanyBoldin is a comprehensive financial planning platform that helps people understand their financial picture, make smarter decisions with their money and time, and plan for the future with confidence. With over $20M raised and strong momentum, Boldin is entering a pivotal phase of growth.InclusionWe want to be as inclusive as possible in our hiring process. If you don’t have 100% of what we’re looking for, but feel like you’re pretty close to growing into the role — please still apply.Boldin values the unique perspectives and contributions of all individuals and fosters a diverse and inclusive culture. We are committed to providing reasonable accommodations for applicants with differing abilities throughout the recruitment process.
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