Marketing Program Manager at Comfrt | Torre
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Marketing Program Manager

You'll drive seamless execution of high-impact marketing initiatives, shaping a brand dedicated to mental wellness.
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Full-time

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Emma of Torre.ai
4 days ago

Requirements and responsibilities


About Us:Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen. About the Job:Comfrt is seeking a highly organized and proactive Marketing Program Manager to drive cross-functional execution across product launches, marketing campaigns, partnerships, creator initiatives, and key business priorities. This role serves as the operational backbone of the marketing organization, ensuring stakeholders stay aligned, deadlines are met, risks are identified early, and launches execute seamlessly. The ideal candidate thrives in fast-paced environments, loves bringing structure to ambiguity, and can manage multiple complex initiatives simultaneously while maintaining exceptional attention to detail.Product Launch Management:Own end-to-end launch timelines for product launches and key marketing initiativesFacilitate launch kickoffs and maintain project plansCoordinate stakeholders across Creative, Growth, Brand, Influencer, Social, Product,Operations, Merchandising, and CXEnsure launch readiness across all channels and storefronts (Shopify, App, TiktokShops)Campaign & Marketing Operations:Maintain integrated marketing and product development calendarCoordinate campaign planning processesTrack milestones, deliverables, and dependenciesSurface risks and bottlenecks before they impact executionCross-Functional Program Management:Drive accountability across teamsFacilitate recurring project meetingsDocument decisions and next stepsEnsure clear ownership for all deliverablesProcess Improvement:Build scalable workflows and operating proceduresImprove launch planning and cross-functional communicationDevelop templates, trackers, and project documentationContinuously identify opportunities to increase organizational efficiencyExecutive Visibility:Provide status updates to leadershipCreate launch recaps and post-mortems in partnership with the Data teamMaintain visibility into key initiatives and business prioritiesHelp leadership prioritize competing initiativesQualifications:4–7+ years in project management, program management, marketing operations, orintegrated marketingExperience working at a high-growth DTC, ecommerce, or consumer brandStrong experience managing cross-functional launches and campaignsExpertise with Asana, Monday, Notion, Airtable, ClickUp or similar platformsExceptional communication and stakeholder management skillsAbility to influence without direct authorityHighly organized with strong attention to detailComfortable operating in ambiguity and building process from scratchSuccess Looks Like:Launches happen on timeTeams know what they ownFewer last-minute fire drillsImproved cross-functional alignmentGreater visibility into priorities and risksMarketing moves faster without sacrificing qualityWhy Join Comfrt?Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness.Work in a supportive, creative environment where your ideas and growth are valued.Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products!Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment.Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.
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