Product Brand & Packaging Specialist (AI SaaS) at Cyberbase.ai | Torre

Product Brand & Packaging Specialist (AI SaaS)

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Part-time
Compensation
USD30 - 40/hour
Non-negotiable
location_on
Remote (anywhere)
Posted 11 months ago

Responsibilities


1. Product & Market Research * Study product functionality. * Identify core customer segments and their needs. * Conduct competitor analysis. * Define key product advantages and differentiators. 2. Positioning & Brand Foundation * Develop a clear value proposition. * Create 2–3 unique selling points (USPs). * Craft short and extended product descriptions. * Build product messaging for the website and presentations. * Define tone of voice and communication guidelines. 3. Landing Page Structure & Copy * Develop first-screen messaging and CTA. * Structure the page flow. * Write product and feature descriptions. * Formulate benefits and problems solved. * Create use-case scenarios. * Define the pricing section structure (no pricing required). 4. Presentation Materials * Create a product deck. * Develop a pitch deck for partners or investors. * Prepare a one-pager PDF. 5. Additional Marketing Materials * Write short and long product descriptions. * Create copy for announcements, directories, and LinkedIn posts. * Develop materials to be used by the GTM team.