Channel Marketing Manager at Mohawk Industries | Torre
Channel Marketing Manager
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Mohawk Industries

Channel Marketing Manager

Mohawk Industries
Posted by
Kenny May
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Full-time

Legal agreement: Contractor

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Hybrid (160 S Industrial Blvd, Calhoun, GA 30701, EE. UU.)
Posted almost 3 years ago

Responsibilities

🔵 Introduction: At Mohawk Industries, we’re committed to more customer solutions, more process improvements, more sustainable manufacturing, and more opportunities for our team. As a Fortune 500, global flooring leader with some of the best-known brands in the industry, Mohawk is a great place to start or develop your career. 🔵 What We Need: The Channel Marketing Manager is responsible for developing, driving, and implementing all marketing activities directed to a specified group of channel partners. This role involves marketing activities executed through channel partners to support the brands and products we produce and sell. 🔵 What You Have: ◽ Bachelor’s degree in Marketing, Business, or related discipline preferred. ◽ 3-5 years of work experience in marketing, communications, or a related discipline. ◽ Preferred experience in channel marketing, home improvement industry, and consumer packaged goods. ◽ Digital marketing experience is a plus. 🔵 What You’re Good At: ◽ Being a creative and adaptable individual capable of managing complex projects and cross-functional teams. ◽ Excellent organizational, communication, and relationship-building skills. ◽ Professional demeanor and ability to interact successfully at all levels in the organization. 🔵 What You’ll Do: ◽ Support the development of annual marketing plans for specified channels to drive brands and products to end consumers. ◽ Streamline and expedite the purchase process within the channel. ◽ Manage and execute channel campaigns to expand share and pursue aggressive growth targets. ◽ Work closely with the brand, sales, product, and insights teams to support various initiatives and strategies. ◽ Oversee day-to-day marketing support for channel partners and internal sales teams. ◽ Manage merchandising/point of purchase displays and develop digital assets and content for online shopping. ◽ Support line reviews and strategic partnership meetings as needed. ◽ Research and review channel news, trends, and data for strategic recommendations. ◽ Understand the competitive landscape in the channel and product offering.
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