Senior Associate, Business Development & Marketing at CECP | Torre
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Senior Associate, Business Development & Marketing

You'll drive organizational growth and societal impact by cultivating purpose-driven corporate partnerships.
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Full-time

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Emma of Torre.ai
about 23 hours ago

Requirements and responsibilities


Position Overview: This role is responsible for driving CECP's organizational growth by identifying, cultivating, and converting new member relationships with leading companies committed to corporate purpose. Working collaboratively across engagement, marketing, and research teams, the position develops strategic outreach campaigns, builds and manages a robust business development pipeline, and communicates CECP's unique value to prospective members. The ideal candidate is a proactive, relationship-oriented professional with strong business development, marketing, and communication skills who is passionate about helping businesses create positive societal impact while contributing to CECP's continued growth and success. This position is a fully remote postition.Responsibilities:Strategic Business DevelopmentIdentify, prioritize, and build a pipeline of prospective member companies aligned with CECP’s strategic growth goals, utilizing tools like ZoomInfo and other to qualify leadsDevelop tailored pitches that clearly articulate CECP’s value (benchmarking, advisory, convening, peer connection)Conduct targeted outreach (email, LinkedIn, referrals, events) to executives and corporate social impact leadersMaintain and manage a robust CRM pipeline, tracking engagement stages, conversion rates, and key insightsSchedule calls and meetings with prospective companies and CECP leadership, supporting prep and follow upAnalyze market trends, industry gaps, and competitor offerings to identify new recruitment opportunitiesSegment target companies by industry, size, and maturity to refine outreach strategies and messagingContribute to pricing and membership model evolution by capturing market feedback and objectionsLeverage existing member network to drive referrals and peer-to-peer recruitment opportunitiesSales & Conversion ExecutionCustomize proposals and membership packages based on company priorities and budget considerationsAddress objections and articulate differentiation versus other networks or advisory providersEnsure smooth handoff to engagement/relationship management teams for onboardingCollaboration & Internal AlignmentWork closely with Strategic Engagement, Marketing, and Research teams to align messaging, materials, and outreach campaigns and support development recruitment collateral (one-pagers, case studies, digital campaigns)Share real-time market intelligence and insights to inform CECP content, benchmarking, and product developmentPerformance Tracking & ReportingTrack and report on recruitment KPIs (pipeline size, conversion rates, revenue targets, time-to-close)Analyze wins/losses to refine strategy and improve future recruitment effortsProvide regular updates to leadership on pipeline health, risks, and growth opportunitiesContinuously test and optimize outreach strategies (messaging, channels, cadence)This job is for you if you have:3-5 years’ professional experience, ideally with direct experience in business development and sales/marketingBachelor’s degree requiredStrong organizational, time management, and project planning skills; keen attention to detailInterest in businesses’ role in society, CSR, and creating a better world through business.Excellent research, writing, editing, and oral communication skills; commitment to customer service and comfort in speaking with corporate leaders and executives; Demonstrated proficiency in Microsoft Office (Word, Excel, PowerPoint) and other basic computer programs; experience with Salesforce, a plus.Roll-up-your-sleeves, solutions-oriented, entrepreneurial attitude to work with high-performing team.Ability to manage multiple deadlines and projects seamlesslyCECP is an equal opportunity employer. CECP cannot support candidates lacking the proper authorization to work in the United States.
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