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4 days ago
Requirements and responsibilities
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like ASUS, Docker, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.What you'll doAnalyze funnel performance, surface insights, and act on them without waiting to be askedAutomate marketing loops in advertising and outbound using Claude CodeBuild AI-powered workflows that replace manual work: copy generation, audience segmentation, enrichment, reportingGenerate pipeline from targeted account lists (ABM approach) — from signal to sequence, fastExperiment with new growth channels; kill what doesn't work, scale what doesUse AI tools (Claude, ChatGPT, Clay, n8n, etc.) to enrich and qualify leads before they hit salesRequirementsYou use AI tools every day — not to experiment, but to actually do the job: write copy, build workflows, research, analyzeYou are startup-minded, self-driven professional delivering high-velocity results with the agility to pivot as fast-paced business needs evolve5+ years of experience in marketing data analytics — comfortable with attribution models, funnel metrics, building dashboards independently, extracting insights from huge amount of unstructured dataExperience in growth marketing (run paid campaigns themselves) / SEO / Outbound (at least 1 of 3)Advanced English (written and spoken)Nice to haveB2B SaaS experienceYou've launched and optimized paid campaigns yourself (not just managed agencies)Prior team or project management experienceHands-on with Clay, n8n, Make, Apollo, or similar automation/enrichment toolsExperience with programmatic / ABM tools (6sense, Demandbase, or similar)Basic scripting (Python, SQL) — enough to pull data or automate a taskFamiliarity with the MarTech/analytics spaceYou'll thrive here if youAre senior enough to set the direction, but still enjoy doing the work yourselfDefault to "I'll figure it out" rather than "can someone show me"Move fast and feel frustrated when processes slow things downSee AI as a way to do the work of three people, not a noveltyDon't need a manager to tell you what to prioritizeWhat We OfferRemote-first environment.Competitive base salary.Stock options.Medical, and dental benefits.401K plan.Unlimited PTO.13 paid holidays.Professional development reimbursement.