Principal Data Analyst, Marketing Analytics at Airalo | Torre

Principal Data Analyst, Marketing Analytics

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Full-time

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Remote (anywhere)
Shared by
Juan Fernando Domínguez
6 months ago

Responsibilities


Own and execute our marketing measurement strategy—from Marketing Mix Modeling and incrementality testing through attribution, channel economics, and budget allocation. Design experiments, build models, and deliver insights that shape how we invest marketing spend across 190+ countries. Drive adoption of your work across the Growth organisation, build measurement literacy with stakeholders, and elevate the data culture that turns analysis into action.