Requirements and responsibilities
Lumana is on a mission to empower organizations by unlocking the value of their visual data — not just record the world, but to actually understand it and extract meaningful insights. Our AI video security platform delivers unmatched visibility and control, helping customers enhance security and safety, streamline operations, and respond instantly when it matters most.Founded in 2021, we are backed by tier-one Silicon Valley investors with deep team expertise in AI, computer vision, and machine learning. We are one of the fastest-growing video security companies and recently raised the largest Series A within our industry. We’ve built the most intelligent video security solution on the market — one that sees what matters, acts fast, and prevents what used to be inevitable.At Lumana, teams are small, dynamic, and trusted to lead. We think big, move fast, and execute like owners — because we are. Your impact here won’t be filtered. It will be visible, lasting, and real.Role DescriptionThe Head of Product Marketing leads how Lumana positions, launches, and communicates its AI-first video security platform to the market. This role is responsible for ensuring prospects and customers clearly understand Lumana’s differentiated value and why we win.This is a highly cross-functional role at the center of Product, Marketing, Sales, and Customer Success. You will translate complex technical capabilities into clear, compelling narratives that resonate with decision-makers across industries including education, government, manufacturing, hospitality, healthcare, and retail.You will act as the voice of the customer inside Lumana—owning positioning and messaging, shaping go-to-market strategy, enabling revenue teams, and driving successful product and feature launches. This role is ideal for someone who is both strategic and hands-on, energized by ambiguity, and excited to help define and build a new category through strong storytelling and disciplined GTM execution.ResponsibilitiesOwn Positioning & MessagingDevelop and evolve clear, differentiated positioning and messaging frameworks that articulate Lumana’s value across customer segments, industries, and personas.Ensure consistent, credible messaging across all customer-facing touchpoints.Lead Product & Feature LaunchesPartner closely with Product and Engineering to plan and execute launches that drive awareness, engagement, and adoption.Translate roadmap initiatives into market-ready narratives and launch plans.Enable Sales & Channel PartnersBuild high-impact enablement assets including battlecards, one-pagers, pitch decks, competitive insights, and talk tracks.Equip sellers to move faster, handle objections confidently, and improve conversion throughout the funnel.Shape Content & StorytellingDevelop customer-facing assets such as website messaging, case studies, videos, blogs, and product narratives that support the full buyer journey.Position Lumana as a credible thought leader in AI-driven video intelligence and security.Market & Competitive IntelligenceConduct ongoing research on competitors, market trends, and customer needs.Use insights to inform messaging, positioning, and strategic decisions.Drive GTM AlignmentCollaborate with Marketing, Sales, Product, and Customer Success to ensure tight go-to-market alignment across campaigns, launches, and initiatives.Serve as a connective layer that brings clarity and focus to GTM execution.Be the Voice of the CustomerLeverage customer feedback, usage data, and field insights to refine messaging and strengthen product-market fit.Advocate for customer needs internally to influence positioning and roadmap priorities.We don’t do cookie-cutter. If you don’t check every box but you’ve got the grit, the drive, and the track record—especially in security or AI—we encourage you to apply.RequirementsMust Have8+ years of experience in product marketing leadership experience in B2B SaaSPrior experience building product marketing in a Series A–C startup or similarly fast-scaling environmentStrong understanding of complex or technical products (AI, security, infrastructure, or enterprise software preferred)Experience partnering closely with Sales, Product, and executive leadershipExceptional storytelling, writing, and presentation skillsData-informed mindset with the ability to balance strategy and executionComfort operating in ambiguity and building from first principlesStrong executive presence with the ability to influence without authorityNice to HaveExperience in AI, computer vision, video security, or infrastructure-adjacent SaaSBackground in category creation or helping position an emerging product in a crowded or legacy marketFamiliarity with regulated or compliance-heavy industries such as government, education, or healthcare✍️ Our Hiring PhilosophyWe spend a lot of time building best-in-class products since we believe a highly differentiated product is easier to sell.We aim to provide both product & industry expertise whenever we interact with prospects and customers.We strongly believe that small teams with very talented people (and the right work environment) deliver much better performance than teams with large headcount. We hire and compensate accordingly.We value a strong sense of ownership, principled thinking over experience, and thoughtful communication.Our Interview ProcessWe keep it focused and respectful of your time—our typical process includes:A 60-minute conversation with our Talent teamA 60-minute interview with our VP of MarketingA 45-minute conversation with Head of Field SalesA 45-minute conversation with our Principal Product ManagersA 45-minute conversation with VC Marketing LeadershipA final 30-minute conversation with the CEOCurious who you'd be working with? Meet the Leader →✨ What We Offer - We believe great talent deserves great support. Here’s how we invest in you:Competitive Pay: Strong base salary + variableEquity & Upside: Own a piece of what you're buildingTools that Work for You: We arm our team with top-tier tech and modern sales tools—so you can focus on closing, not adminRemote-First Flexibility: Work from where you're most effective, with teammates around the globeProduct Influence: Your voice matters—sales feedback directly shapes our roadmapFor U.S.-Based EmployeesHealth & Wellness: Comprehensive medical, dental, and vision coverageTime Off: 15 days PTO, paid holidays, and sick leaveFinancial: 401(k) with employer match, equity in a fast-growing startupRemote-Friendly: Flexible hybrid/remote work arrangements depending on roleParental Leave: Paid parental leave for new parentsWork Setup: Home office stipend and top-tier equipment providedLumana is an equal opportunity employerWe are committed to providing equal employment opportunities to all individuals regardless of race, color, ethnicity, religion, sex, gender identity, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis protected by law.Recruitment Fraud Alert: All Lumana hiring communications come from @lumana.ai — we never ask for payment or personal banking info.Recruiters & Agencies: Lumana does not accept unsolicited resumes from agencies without a signed agreement and will not pay related fees.
Optionally, you can add more information later (benefits, pre-screening questions, etc.)