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Hi, I’m [Kat], :) I lead Partnerships at Ashby, which includes global community activation. We’re hiring an experienced TA Advisor & Community Lead in AMER to help expand one of our most successful GTM experiments: a high-touch, customer-led approach to growth.You’ll evolve and then optimize this model in target markets, taking ownership of AMER’s community-led growth efforts. This means everything from running customer breakfasts and curated experiences, to leading tactical enablement sessions and product demos.What you’ll doLead AMER Community EventsRun community events across target AMER markets. Event types might include customer learning breakfasts, a mixed ecosystem event for customers and prospects, partner cocktail events or roundtables co-hosted with local ecosystem playersBuild and nurture relationships with TA leadersPartner with Event Ops on venue selection, invites, and post-event recapsDrive improvement and reimagine how we can show up in a very meaningful way for the communityDrive Customer EducationBecome an Expert in Ashby + TA leader needs to curate relevant contentDesign and lead live sessions that help customers activate key Ashby features and keep customers ahead on key TA trends and topicsPartner with CS and Product Marketing teams on the Ashby Hidden Gems programDevelop and distribute product tips, dashboards, and templates to increase customer sophisticationExpand AMER Community and Customer AdvocacyHelp Ashby deepen its brand and trust by showing up consistently and thoughtfullyDevelop onboarding and enablement loops for ACE (Ashby Customer Expert) eventsPartner with GTM teams on prospect and customer onsite visitsModerate panels, attend events, and build a presence at industry gatheringsAbout YouYou’ve been an Ashby power user or at least very familiar with Ashby and seen its benefits first-hand—someone who knows the product and Ashby community, champions good recruiting practices, and isn’t afraid to dive into dashboards, workflows, or templatesYou’ve built a reputation inside organizations as the go-to expert on TA process and toolingYou’re a strong communicator—whether facilitating a breakfast, writing a post-event summary, or helping a customer understand how to build a dashboardYou love curating and connecting people and ideas. You get energy from hosting, matchmaking, and finding smart formats to share what worksYou’re excited about being on the road ~2x/month and tapping into your existing network (and growing it!) in the TA spaceYou’re entrepreneurial and experimental in nature. You’re not looking for rigid playbooks; you want room to try new formats and evolve what ‘great’ looks like. You come prepared with AI tools / automations that help us execute faster while maintaining qualityYou believe in unreasonable hospitality—the idea that going above and beyond for a customer doesn’t just build goodwill, it builds momentumThis Role Probably Isn't Right If ...You’re not excited about hosting or don’t enjoy the details of curating small, thoughtful gatheringsYou hate writing and have difficulty building a cohesive brief (this is a very important skill at Ashby)You don’t enjoy traveling and building new connections while you’re at itYou’ve never had hands-on TA experienceYou’ve never used Ashby and aren’t familiar with modern TA systems and practicesYou prefer working from a very established playbook and are uncomfortable with ambiguity or iterationYou’re uncomfortable with moderating discussions or being a speakerYou only have an ‘events background’. For this role, we need folks with deep knowledge of the TA ecosystem and a proven network in major city hubs like San Francisco, New York, Los Angeles, Seattle, Boston, Austin, and ChicagoBenefitsCompetitive salary and equity10-year stock option exercise window. No pressure to buy your options until it financially makes sense for youUnlimited PTO with a strong culture of actually taking time off12 weeks of fully paid family leave (US)Generous budget for equipment, software, and office setup$100/month learning budget, with conferences covered with manager approvalTop-tier health insurance for US employees (100% premium covered)Interview PlanIntro Call with Michelle, Ashby Recruiting - 30 MinutesHiring Manager Interview with Kat - 45 MinutesCommunity Panel with Willem and Shannon - 60 MinutesAssignment (written)- 2 hoursAssignment review with Kayla and Kat - 30 MinutesFinal Round: Harriet and a Marketing Lead - 60 minutes
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