Digital Production Associate at Rainforest Action Network | Torre
Digital Production Associate
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Rainforest Action Network

Digital Production Associate

Rainforest Action Network
Posted by
Yuliana Velasquez Ramírez
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Full-time

Legal agreement: Employment

Compensation
USD53.7k - 55k/year
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Hybrid (United States)
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Posted over 5 years ago

Requirements and responsibilities

• Build, test, and deploy online action pages, donation forms, surveys or other online forms for fundraising, advocacy, and awareness campaigns. • Create and test emails and other digital communications, implementing split testing to improve engagement and performance, and support the development and monitoring of marketing automations. • Query, generate, and pull custom audiences for use in email marketing, reporting, or to provide vendors for acquisition and advertising. • Work with campaigners and digital team members to help plan and execute all aspects of robust campaigns in the digital space. • Support in publishing blogs, news releases, basic pages, and other content for the organizational website. • Provide data analysis of online performance and recommendations for changes when needed. • Use Google Analytics, Facebook Insights, and other data reporting tools to track all communications and their impacts. • Maintain weekly and monthly reports on the progress of digital fundraising, advocacy and list growth. • Support in building followers on social media and implement strategies to grow reach. • Use online tools such as Share Progress, Action Network, and MoveOn Petitions to increase reach and growth for RAN’s campaigns. • Stay plugged into emerging technologies/industry trends and apply them into campaign engagement as relevant to organizational goals. • Support all of RAN’s work, e.g. helping during major fundraising events, grassroots trainings, or campaigns priorities as requested by supervisor. • Work openly and collaboratively within a high functioning team dynamic. • Participate in weekly team meetings, bi-weekly staff meetings, as well as attend vendor meetings as requested by supervisor. This role is uniquely positioned to help grow RAN’s social media following and develop our SMS strategy to increase list growth and engagement; exceptional candidates will have experience in managing social media accounts and with bulk SMS platforms.
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