OpsLevel is the leading internal developer portal designed to help engineering teams build, ship, and maintain software better than ever. With customers like Duolingo, Sotheby's, Keller Williams, and Hootsuite, OpsLevel believes that the best businesses prioritize a great developer experience to beat the competition. OpsLevel is a fully-remote team with members across North America and Europe, and they value empathy, growth mindset, intellectual honesty, focus & efficiency, and simplicity. The company is committed to building an inclusive and welcoming workplace where employees feel appreciated, valued, and free to be who they are regardless of their background.
As a Demand Generation Specialist at OpsLevel, you will play a pivotal role in driving awareness, engagement, and demand through strategic marketing initiatives. This position is perfect for someone early in their career who is eager to learn and grow within the marketing field. You'll work closely with the marketing team to develop and execute campaigns, analyze data, and contribute to the overall success of demand generation efforts. The role involves planning, creating, and executing multi-channel marketing campaigns, supporting email marketing efforts, identifying opportunities for content creation, collaborating with cross-functional teams, and more. The ideal candidate has 2 years of professional experience, familiarity with Hubspot/Marketo and Salesforce, strong technical aptitude, and the ability to work collaboratively with teams within the organization. OpsLevel offers market-leading compensation, including equity, based on the skill set and aptitude of the candidate. If you meet some or most of what OpsLevel is looking for, they encourage you to apply, and if you’re unsure - apply anyways!
Responsibilities:
- Plan, create, and execute multi-channel marketing campaigns, including outbound/inbound, social media, events, and webinars.
- Support email marketing efforts, handling segmentation, A/B testing, scheduling, and tracking.
- Identify opportunities for content creation to improve coverage and support throughout the buyers journey.
- Collaborate with sales, revops, and other cross-functional teams to help build and support campaigns.
- Help in the production of the OpsLevel podcast and supporting content (clips, social copy, etc).
- Build out and report on paid social campaigns and look for new opportunities to reach the target audience.
- Apply research, both quantitative and qualitative, to better understand the ICP, improve campaign performance, and identify new opportunities.
