Product Marketing Manager at Pipedrive | Torre
Product Marketing Manager
trending_up Invest in Torre
Pipedrive

Product Marketing Manager

Pipedrive
Posted by
Yuliana Velasquez Ramírez
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Full-time

Legal agreement: Contractor

Currency exchange and payroll taxes to be paid by:

Candidate

Compensation
EUR70k - 80k/year
~USD78.3k - 89.5k/year
location_on
Hybrid (Germany)
Posted almost 6 years ago

Responsibilities

• Drive GTM strategies by developing product launch plans including market and competitive research, pricing, compelling positioning, naming suggestions, and managing the implementation of plans and deliverables across cross-functional teams • Be the source of truth for our competitive landscape by conducting thorough competitive analyses. • Coordinate knowledge sharing through internal competitive training, battle cards, pricing and positioning recommendations, and consistent updates. • Run internal go-to-market offers and potential discount analyses to help suggest recommendations for optimal pricing strategies. • Support the sales cycle through up-to-date sales tools and trainings such as positioning presentations, one-sheets, deal support, and surfacing competitive insights. • Evolve our customer and user personas by facilitating product feedback research, conducting surveys, and working with internal teams. • Shape internal product conversations to drive consistent messaging, product positioning, alignment, and direction across internal teams.
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