Role Overview:
- Create and manage organic marketing content for multiple clients and the business.
- Turn ideas, interviews, and transcripts into LinkedIn posts, Instagram content, newsletters, presentations, and webinars using AI.
- Handle production, revisions, and publishing under the direction of the founder.
Content Creation:
- Ghostwrite LinkedIn posts and create Instagram captions, carousels, graphics, and Reel scripts.
- Convert interviews, transcripts, and rough ideas into engaging content while maintaining each client's voice.
- Utilize AI to research, draft, edit, and repurpose content.
- Create graphics, presentations, and basic short-form video content.
Newsletters & Webinars:
- Write, format, and schedule newsletters and email campaigns in GoHighLevel.
- Create webinar presentations and slide decks.
- Configure Zoom and Eventbrite registrations, landing pages, reminders, and follow-up automations.
Content Management:
- Manage content calendars, scheduling, publishing, and approved social engagement.
- Coordinate approvals, revisions, and deadlines across multiple clients.
- Perform quality checks on all deliverables and monitor content performance.
- Improve production workflows using AI and automation.
- Support the company's own organic marketing alongside client work.
Performance Expectations:
- Maintain quality such that work requires minimal editing before approval.
- Execute tasks independently, turning rough ideas into finished deliverables without step-by-step instructions.
- Ensure content is prepared, approved, and scheduled ahead of deadlines.
- Leverage AI and automation to consistently produce quality work.
- Anticipate problems, recommend improvements, and maintain project momentum.
Qualifications:
- 3+ years of professional content creation or social media marketing experience.
- Proven experience producing content for both LinkedIn and Instagram.
- Excellent written English, storytelling, editing, and ghostwriting skills.
- Strong proficiency with ChatGPT, Claude, and Canva.
- Experience creating social media graphics and presentations.
- Experience managing multiple brands, content calendars, and publishing.
- Strong organizational skills, attention to detail, and ability to work independently.
Preferred Skills:
- Experience with GoHighLevel, email marketing, Zoom, Eventbrite, PowerPoint, Gamma, CapCut, and B2B marketing.
