Growth Marketing Specialist (Funnels & AI Automation)Remote | Performance-Based RoleRole OverviewThe Sales Funnel Conversion Specialist is a high-performance, AI-first operator responsible for building, optimizing, and scaling high-converting funnels across the company’s ecosystem of brands.This is not a passive marketing role.This role exists to maximize conversions, increase revenue per visitor, and continuously improve performance metrics across every digital touchpoint.You are outcomes-focused, autonomous, highly analytical, and obsessed with performance metrics.You will work directly with leadership and brand owners to implement, test, and scale funnels that convert traffic into revenue.Core ResponsibilitiesFunnel Architecture & Build (GoHighLevel)Architect, build, and deploy full-funnel ecosystems inside GoHighLevel (GHL) including landing pages, sales pages, webinar funnels, VSL funnels, product funnels, membership funnels, and upsell/downsell flows.Configure pipelines, automations, triggers, email/SMS sequences, and checkout flows.Ensure seamless integrations with CRM, payment gateways, and tracking systems, and QA every funnel end-to-end before traffic is driven.Conversion Rate Optimization & A/B TestingImplement ongoing A/B split testing across headlines, CTAs, layouts, creative assets, pricing structures, and copy variations.Continuously optimize performance based on conversion rate, ROAS, bounce rate, and user behavior data.Run autonomous testing cycles and produce ongoing performance insights with the goal that every funnel improves month-on-month.AI-First Funnel Creation & OptimizationUse AI tools to generate high-converting copy, landing pages, ad creative, VSL scripts, email sequences, and offer structures.Rapidly prototype funnels using AI, then refine through testing and data.You should be comfortable using modern AI tools for copywriting, creative assets, video generation, and funnel optimization.Paid Traffic & Retargeting EcosystemsDesign and support retargeting campaigns across major platforms including Meta, Google, YouTube, TikTok, and LinkedIn where relevant.Ensure correct pixel tracking, event tracking, and audience segmentation while optimizing campaigns for CPA, CPL, and ROAS.Copywriting & Messaging OptimizationWrite and refine landing page copy, sales page messaging, email sequences, webinar scripts, and ad copy.Maintain strong psychological positioning, clear offer articulation, and high-impact calls-to-action.All messaging must be conversion-focused and aligned with Western buyer psychology.Required Skills & ExperienceMinimum 2+ years experience building and optimizing sales funnelsProven experience using GoHighLevelDemonstrated ability to improve conversion rates and scale revenueExperience running retargeting campaigns across Meta, Google, or TikTokStrong understanding of digital marketing psychologyAbility to build funnel pages independentlyExperience using AI tools for copy, creative, or automationStrong analytical skills and performance trackingExcellent written EnglishAutonomous, efficient, and outcomes-drivenPerformance ExpectationsPerformance is measured through conversion improvements, ROAS, funnel performance metrics, and revenue growth driven by funnel optimization.Application RequirementsApplicants must submit:Portfolio of funnels built (with metrics if available)Examples of A/B testing improvementsOverview of AI tools currently usedA short Loom video explaining:How you increase conversionsA funnel you improved and the resultOnly applicants with proven results will be considered.Start Date: Immediate.Ideal CandidateHighly independent operatorExtremely detail-orientedFast executorComfortable working remotely with minimal supervisionThrives in performance-based environmentsObsessed with numbers and continuous improvementBenefitsCompensationBase Salary: USD $1,000 per monthCommission: Up to 10% of funnel(s) net revenue.
about 2 months ago