Analytics Lead at WorkReduce | Torre

Analytics Lead

Emma highlights
This highlight was written by Emma’s AI. Ask Emma to edit it.
Full-time

Legal agreement: Employment

Compensation
USD50k - 110k/year
location_on
Hybrid (Australia)
Posted almost 6 years ago

Responsibilities


• Build a deep understanding of marketing plans and their objectives to help account teams build comprehensive measurement, and test & learn plans • Play an instrumental role in evolving and designing new, innovative measurement tools. Managing the process through to delivery and take ownership of global roll out • Manage and mentor analytical resource, ensuring the efficient flow of work through the team, the timely delivery of high-quality outputs and their continuing development as professionals • Lead the creation of clear, robust and thought-provoking campaign reviews and insights. • Work with Account teams to help define the correct questions to get under the skin of campaign performance and then interrogate data sources to deliver the answers. • To help deliver “best in class” analytical capabilities across the agency with the wider analytics team, including the use of new methods, techniques, tools and systems. • Develop innovative marketing campaigns and assist clients to define objectives.