Director of Marketing
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Full-time
USD75.4K - 100K/year
~COP150M - 200M/year
+ Equity
+ Bonuses
Posted about 3 years ago
Responsibilities
Massachusetts-based WS Development is a mixed-use developer with a singular mission: creating places people want to be. With an approach that values art, science, innovation and, above all else, people, WS strives to engage each community it serves with best-in-class installations and activations. Established in 1990, WS is a vertically-integrated company that conceptualizes, owns, operates and leases more than 100 properties that range from cutting-edge urban spaces to lifestyle and community centers. With over 22 million square feet of existing space and an additional nine million square feet under development, it is one of the largest privately-owned development firms in the country.
WS Development is seeking a Director of Marketing to oversee all marketing activity related to and in support of its Seaport project. This person will act as a steward for the Seaport brand through a highly organized, results-driven, and high-impact skills approach. This role will report to the VP, Brand & Experience, Seaport and liaise often with other interdisciplinary leaders.
Responsibilities:
- Oversee all marketing activity related to and in support of the Seaport project
- Support brand strategy; neighborhood activation and art programs; partnerships; as well as owned, earned and paid media
- Act as a steward for the Seaport brand
- Report to the VP, Brand & Experience, Seaport and liaise often with other interdisciplinary leaders
- Manage brand strategy execution, oversee a team of marketing disciplinary leads and communicate strategy, and results both internally and externally
- Balance big-think ideation with agreed-upon strategy and a keen eye towards execution and results
- Work closely with internal stakeholders, the surrounding Seaport community, and a variety of vendors