Content Manager at Genwords | Torre
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Content Manager

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Full-time

Legal agreement: Contractor

Currency exchange and payroll taxes to be paid by:

Candidate

Base compensation USD850/month

+ 20% of your salary bonus based on performance.

Non-negotiable
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Remote (for Argentina residents)
Remote (for Mexico residents)
Remote (for Colombia residents)
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Visa sponsorship: No
Posted over 3 years ago
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Responsibilities


The Genwords team continues to grow! We are searching for talented people who are passionate about what they do and know how to play as a team. Genwords has a positive, diverse, and supportive culture. We seek curious and inventive people who strive to be a little better every day. In our work teams, we aspire to be decisive, collaborative, intelligent, and, above all, committed. We are looking for a content manager to join our remote operations team. 🎯 Primary function: Coordinates the content team (writer, editor, proofreader, community manager, designer). 🎯 Profile: - Experience with WordPress, Google Search Console, and Google Analytics. - Experience in a similar role or a marketing agency. - Experience with Inbound marketing. - Preparing results reports (management of Google Analytics, Moz, and SemRush). - Knowledge of SEO positioning. 🎯 Objective: Plan and manage the execution of projects promptly. Achieve traffic/leads or sales objectives according to the type of service. 🎯 Responsibilities: - Creation of Buyer Personas and Buyer's Journeys for the client - Development of content strategy with SEO focus - SEO analysis of the client's website to initiate content creation - Competitor analysis - Preparation of content plans (titles, sources, structure, focus, keywords) that meets the needs of the Buyer Persona and adheres to the Buyer Journey stages - Execution and monitoring of content plan, supervising the agreed-upon deadlines with the client - Gathering requirements from the client - Reviewing content prior to publication to ensure adherence to editorial standards - Publishing projects on the client's platform (WordPress, HubSpot, Joomla, etc.) - Continuous analysis of published content performance to identify areas of improvement - Communication and management of writers, editors, and proofreaders - Monitoring the work of the team - Approval of content through the Vivilia platform - Communication with the Recruiter regarding the needs of the editorial team - Technical interview of the editorial team - Quarterly performance evaluations of the editorial team.