POSITION OVERVIEWHarbor Health is seeking a Creative Director to lead our brand vision and execute work that defines how Harbor shows up across all touchpoints. This is a true player/director role where you'll own Harbor's brand expression end-to-end—web, print, photo, video, presentations, in-clinic materials—while being both the champion of what the brand should be and ensuring consistent execution. You'll design key assets yourself and engage external partners for higher-production moments. Collaborating across Member Experience, Design, Marketing, Product, Clinical, Operations, Insurance, and Sales teams, you'll ensure our brand manifests consistently and conveys our message both internally and externally.POSITION DUTIES & RESPONSIBILITIESBrand Ownership & ExecutionOwn Harbor's brand expression across all channels including web, app, print, social, email, clinics, sales collateral, events, and campaignsElevate Harbor's brand recognition through design that improves clarity, trust, and distinctivenessTranslate brand strategy into world-class creative execution with memorable visual and emotional cues across channelsDevelop strategy and execution plans to rebrand Village Medical clinics while minimizing member impact and remaining fiscally prudentCreative Leadership & ProductionFunction as high-agency player/director: ship key work yourself while driving outcomes through clear direction and collaborationSet creative standards and guardrails for brand expression including visual direction, layout systems, typography, imagery style, iconography, and motionBuild lightweight guidance enabling teams to execute consistentlyDesign and execute high-impact assets including marketing site pages, landing pages, campaigns, print materials, presentation systems, board/investor decks, and campaign toolkitsVendor & Partner ManagementDirect and produce high-production moments requiring external partners (photo/video shoots, editorial content, motion/animation, illustration)Write briefs, creative treatments, and storyboardsSelect and manage vendors with strong taste and specific feedbackBuild and manage flexible bench of external talent (freelancers, agencies, photographers, illustrators, editors, animators)Make strategic decisions on internal execution vs. external resources, balancing time, resources, and expertiseCross-Functional CollaborationRun high-signal creative reviews with stakeholders across departmentsDrive decisions and ensure work ships on time without brand dilution while introducing creative ideas that elevate the brandPartner with Product Design to ensure cohesive digital experiences across website and member portal/appCollaborate with Marketing team on campaign creative, lifecycle content, and go-to-market assetsExtend brand into physical clinic spaces through signage, wayfinding, environmental graphics, and printed touchpointsEnable internal teams with on-brand systems including templates, slides, asset libraries, and guidelinesDESIRED PROFESSIONAL SKILLS & EXPERIENCERequired:8-12+ years in brand/visual/creative roles with demonstrated success as hands-on maker who can also lead with direction and influencePortfolio demonstrating exceptional craft and range including strong brand systems, web and digital marketing design, and presentation designProven ability to execute: shaping stakeholder input into briefs and delivering shipped, on-brand artifactsStrong creative judgment and point of view with ability to articulate quality standards and provide precise feedbackDeep proficiency in Figma, Adobe Creative Cloud, Google Workspace, and other tools for web, print, and presentationsComfort building reusable systems including templates, libraries, and toolkitsExperience directing external partners: scoping, briefing, negotiating, art directing, and controlling quality across deliverablesComfortable with cross-functional collaboration in regulated, high-stakes environment balancing brand excellence with speed, accuracy, and operational constraintsPreferred:Experience in healthcare or strong interest in learning the industryTechnical skills in motion, illustration/vector, and/or videoWHAT WE OFFEROpportunity to build Harbor's brand from the ground up and shape how we're perceived in the marketCollaborative and dynamic work environmentAn organization made of people who are passionate about transforming the healthcare landscapeCompetitive salary and benefits packageProfessional development and growth opportunitiesA transparent and unique cultureAt Harbor Health, we're transforming healthcare in Texas through collaboration and innovation. We're seeking passionate individuals to help us create a member-centered experience that connects comprehensive care with a modern payment model. If you're ready to make a meaningful impact in a dynamic environment where your contributions are valued, please bring your talents to our team!
