Are you a creative, performance-driven strategist who knows how to develop ad concepts that actually convert? Do you enjoy studying what works, breaking it down, and turning it into repeatable creative iterations?
We’re hiring a Creative Strategist Assistant who can generate fresh concepts, create clear creative requests (mostly iterations), and track everything so our media team can move fast and scale winners.
This role is for someone who loves direct response, understands paid social creative, and can organize a high-volume testing pipeline without things getting messy.
Core Responsibilities
* Ideate new creative concepts for paid ads (Meta, TikTok, YouTube, etc.).
* Create creative requests for editors and designers, focused heavily on iterations of existing winners and test themes.
* Turn insights into clear briefs, including hook, angle, structure, visuals, CTA, and variants.
* Track and document everything, including concepts, iterations, creatives produced, status, and outcomes.
* Ad spy daily to identify patterns, angles, formats, and creatives that are scaling.
* Support copy development, including hooks, headlines, primary text, and script outlines in a direct response style.
* Maintain clean organization in our Drive and tracking systems (Airtable/Sheets/Docs), following naming conventions and SOPs.
* Work closely with our media buyers to prioritize what gets produced next based on performance.
Required Skills & Experience
* Direct response copywriting experience, including hooks, angles, scripting, and persuasion.
* Experience creating concepts for paid social ads, with Meta experience as a strong plus.
* Strong ability to break down winning ads and recreate them as new variations.
* Ad spying experience using Meta Ad Library and tools like Foreplay, AdsLibrary, etc.
* Organized and detail-oriented, with the ability to track high volumes without losing context.
* Fast communicator who can write briefs that are easy for editors to execute.
* Comfortable working in a performance-driven environment where output and iteration speed matter.
Bonus Skills (Preferred, Not Required)
* Familiarity with creative testing metrics such as thumbstop, hold rate, CTR, CVR, CPA, and ROI.
* Experience working with Airtable-based creative pipelines.
* Understanding of funnels and conversion psychology.
* Experience in affiliate lead generation or direct response offers.
What We Offer
* Work inside a high-performance media buying team.
* Consistent workload and long-term growth opportunity.
* Competitive compensation with room for performance-based increases.
* Remote-first work culture with autonomy and flexibility.
* Opportunity to become a key operator in our creative department.
Please Fill out the questions on Torre for us to qualify you.
