Demand Generation Manager at InfluxData | Torre

Demand Generation Manager

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Full-time

Legal agreement: Employment

Compensation
USD85k - 105k/year
Non-negotiable
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Hybrid (USA)
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Posted over 5 years ago

Requirements and responsibilities


• Plan and execute end-to-end demand generation programs, which include, but are not limited to, webinars, emails, nurtures, paid media, content syndication, etc. • Develop and execute innovative, multi-channel campaigns to drive enterprise MQLs and sales pipeline, while closely monitoring conversion rates and optimizing campaigns at each stage. • Manage agency and contractor relationships, expectations, and budgets • Develop a comprehensive marketing plan to drive net new prospects to all virtual events. Communicate internally to the business on progress and results, and support project management to execute the virtual events and provide a delightful experience to prospects and existing customers. • Co-Own the customer webinar program with customer marketing by partnering closely with marketing and sales. Provide a stage for customers to share their InfluxDB stories, ensure that customers have a seamless experience, and communicate progress and results to internal teams. • Partner with the SDR team to ensure quality lead delivery and proper follow-up according to established SLAs. Build a consistent feedback loop and continuously improve and optimize lead hand-off processes in conjunction with the Marketing team. • Own campaign strategy and implementation plans with execution support from web, design, and field marketing teams.
Optionally, you can add more information later (benefits, pre-screening questions, etc.)
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