About the roleAt MissionWired, we manage tens of millions of dollars in media spend and obsess over everything from ad creative to placement to landing page design and flow so we can maximize ROI and acquire the most donors and leads. We are seeking a Senior Digital Ads Strategist who is eager to be the architect of multi-channel acquisition strategies that drive clicks but, more importantly, fund humanitarian aid and protect democratic institutions. In this role, you will drive the innovation that crushes our clients’ direct response and other acquisition goals. You will work alongside teams of writers, designers, and analysts to bridge the gap between creative storytelling and hard data.This is a temporary, salaried and benefits-eligible position for a limited period ending no later than January 8, 2027. Potential for extension of contract or offer of continued employment following the end date of said contract is not guaranteed, however may be discussed as the end date approaches. Extension of contract or offer of continued employment is contingent upon business need.Successful candidates will be responsible for:Designing and deploying sophisticated acquisition strategies across Meta, Google, Programmatic, and emerging platforms.Helping clients understand our approach and results in the context of their broader cross-channel digital marketing program; designing innovative advertising campaigns that help achieve clients’ donor acquisition and advertising goals in the short term, with an eye toward driving long-term fundraising and engagement success.Analyzing performance data to help our clients understand the why behind the performance, ensuring alignment with their broader mission.Navigating the high-stakes, rapid-response world of news-cycle marketing, where your ability to pivot a strategy in real-time can result in millions of dollars raised for a cause in a single day.Staying at the forefront of privacy changes (iOS14+, cookieless future) and platform shifts to ensure our progressive partners stay ahead of the curve.Must-have qualifications:At least 3 years of experience managing complex paid media portfolios in a high-growth startup, a major agency, or a political organization.A Product Manager approach to ads—you care as much about the post-click experience and conversion rate optimization as you do about the CPM.Excellent quantitative reasoning skills, proficiency using Excel, and ability to apply data to strategic decisions; extensive experience with the backend of ad managers.Obsession with optimization: at MissionWired, finding the extra 5% of efficiency could mean an extra $100k for a client’s mission.You are deeply committed to progressive causes and want to spend your time and effort contributing to the causes and missions of our clients.Nice-to-have qualifications:Experience with nonprofit and/or political fundraising.Client management experience.Benefits100% employer-paid premiums for platinum-level medical plan on a national health care network100% employer-paid life insurance and short term disability50% employer-paid vision and dental insurance401(k) with 3% employer contribution17 vacation days in addition to 12 paid holidays, sick days, bereavement leave, and a volunteer day offPaid parental leave at 100% of your salaryFinancial support for reproductive and transgender careFlexible telecommute and remote work policiesCompany issued Mac products for home officesCell phone service reimbursement, meal and ride-share reimbursement, and other perks availableSupporting your team on some nights and weekends as we approach high-volume times such as elections may be required.Equal opportunityMissionWired is an equal-opportunity employer and is committed to equality and equity, including building and maintaining a diverse community.ApplyIf you feel you can do the job and are excited about this opportunity but are not sure if you meet all the qualifications, consider applying anyway. We’d love to hear from you!

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Senior Digital Ads Strategist

Emma

Requirements and responsibilities

Skills wanted:

Language(s) required:

Kate Kline

Anne Lewis

About MissionWired:

missionwired.com/

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