Senior Lead Generation Specialist (Growth Team) - Part-Time at Remotebase | Torre
Senior Lead Generation Specialist (Growth Team) - Part-Time
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Senior Lead Generation Specialist (Growth Team) - Part-Time

You'll own and scale multi-channel lead generation, directly impacting global talent acquisition and growth.
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Emma of Torre.ai
2 months ago

Requirements and responsibilities


We are looking for a Senior Lead Generation Specialist to join our Growth team on a part-time basis. This role is focused on building, scaling, and optimizing lead generation systems across multiple channels. You will work closely with growth and sales leadership to drive high-quality pipeline and improve conversion through well-defined sales workflows.This is a senior, hands-on role for someone who has built and owned lead generation engines in environments similar to Remotebase such as remote talent platforms, software development agencies, B2B SaaS companies, or tech-enabled services businesses.What You’ll DoOwn and scale lead generation across diversified channels, ensuring no dependency on a single sourceLead outbound lead generation efforts across email, LinkedIn, and other relevant platformsDrive LinkedIn-led growth initiatives, including profile positioning, direct outreach strategies, and campaign executionDesign, build, and optimize sales workflows covering lead qualification, follow-ups, and handoff to salesWrite, test, and refine outbound copy, LinkedIn messaging, and short-form content used in growth and sales campaignsPartner closely with sales to understand objections, refine ICPs, and improve close rates through better messagingContinuously experiment with new channels, audiences, offers, and messaging to improve lead quality and conversion ratesTrack, analyze, and report key metrics including reply rates, conversion rates, pipeline contribution, and revenue impactProvide strategic input on growth experiments and mentor junior team members when neededRequirements5+ years of hands-on experience in lead generation, growth, outbound, or demand generation rolesProven experience generating leads for B2B tech or services companies selling to startups and mid-sized businessesAcquiring and setting up tools for their outreach infrastructureStrong understanding of multi-channel lead generation strategies and outbound systemsDeep, hands-on experience with LinkedIn marketing and outbound sales workflowsClear understanding of the full funnel—from first touch to deal close—and how to optimize each stageStrong content writing skills, particularly for outbound emails, LinkedIn messaging, and sales collateralExperience with lead generation and CRM tools such as Apollo, HubSpot, Clay, LinkedIn Sales Navigator, HeyReach, SmartLead, or similarHighly data-driven, with the ability to optimize strategy and execution based on performance metrics. Comfortable operating independently and making decisions in a fast-moving environment.Nice to HaveExperience generating leads for engineering, AI, or technical services companiesExperience working closely with sales teams on deal conversion and pipeline optimizationFamiliarity with automation tools such as n8n or similar workflow automation platforms.Experience advising or mentoring junior growth or SDR team membersBenefitsIn addition to a market competitive compensation, we have a reward philosophy that expand beyond this.Fully remote with an option to work from the office.Opportunity to work with a truly global teamFlexible timings. You decide your work schedule
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