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about 2 months ago
Requirements and responsibilities
About the roleOwn and evolve the global web ecosystem that powers how customers discover, engage with, and experience Genesys at scale. This role drives the strategy, planning, and execution of Genesys.com, directly impacting demand generation performance, brand perception, and digital customer experience across global markets. Operating at the intersection of marketing, digital, and engineering, you will shape how modern, AI-powered web experiences are built, scaled, and continuously optimized.You will lead the end-to-end web product lifecycle, from intake and roadmap prioritization through delivery and optimization, ensuring alignment to business goals and measurable outcomes. This includes driving experimentation, personalization, and performance initiatives that improve engagement, conversion, and scalability across the platform.In close partnership with senior stakeholders and cross-functional teams, you will influence digital strategy while ensuring strong operational execution.At Genesys, we are transforming the customer experience landscape with empathy and AI-driven innovation. In this role, you will help define how global audiences engage with our brand while gaining exposure to enterprise initiatives and opportunities to expand your leadership impact.Key ResponsibilitiesOwn the global web roadmap for Genesys.com, aligning priorities to business goals, demand generation, and customer experience strategyLead end-to-end web product management and operations, from intake and prioritization through delivery and ongoing optimizationOrchestrate product, program, and localization resources, ensuring clear ownership, capacity alignment, and efficient execution across initiativesPartner with engineering, design, marketing, and regional teams to deliver scalable, user-centric web experiences that drive engagement and conversionDrive agile planning and execution, including backlog management, sprint planning, and cross-functional coordination to accelerate delivery and outcomesEstablish and optimize web processes, workflows, and governance across content, design, development, and localization to improve scalability and efficiencyEnsure the roadmap drives continuous improvement through experimentation, including SEO, CRO, personalization, and UX/UI enhancementsChampion data-driven decision-making, leveraging analytics to improve engagement, conversion, and overall digital performanceOversee workflows across web ecosystem integrations, ensuring systems and platforms operate seamlessly together at scaleDrive resource planning and prioritization for large-scale initiatives and ongoing operations to maximize impact and delivery efficiencyLead discovery efforts, audits, and workshops to define customer-first requirements and scalable digital solutionsScale global web experiences with localization, partnering with regional teams to balance global consistency with local relevanceEnsure compliance with accessibility standards, legal requirements, privacy regulations, and brand guidelines across all web propertiesCollaborate with program and project managers to track delivery, manage risks, and ensure high-quality, on-time executionCommunicate roadmaps, progress, outcomes, and strategic direction to senior stakeholders and cross-functional partnersBuild, mentor, and lead a growing global team across web product management, production, localization, and agile operationsRequired Qualifications8+ years of experience in web operations, digital experience, or web product management, ideally in B2B environmentsProven experience owning and managing complex web roadmaps and global digital platformsExperience leading distributed, cross-functional teams in a global organizationStrong expertise in agile product management and delivery methodologiesHands-on experience applying AI to improve web operations, workflows, and delivery velocityExperience with web localization, translation workflows, and global content operationsDeep familiarity with modern content management systems and digital experience platformsExperience driving SEO, CRO, and digital marketing performance initiativesProficiency with analytics and business intelligence toolsStrong program management, documentation, and executive communication skillsPreferred QualificationsExperience with marketing automation platforms and digital campaign ecosystemsFamiliarity with digital asset management systemsBackground in building design-forward, interactive, or personalized web experiencesProven success delivering large-scale website transformations or redesignsExperience implementing AI-driven localization and content automation strategiesBenefitsMedical, Dental, and Vision InsuranceTelehealth coverageFlexible work schedules and work from home opportunitiesDevelopment and career growth opportunitiesOpen Time Off in addition to 10 paid holidays401(k) matching programAdoption AssistanceFertility treatmentsCompensationThis role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities.
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