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Shared by 
about 1 month ago
Requirements and responsibilities
At Bullet Echo, we're looking for a Social Media Manager to own our social presence across key platforms — and actually drive it forward.The SMM role is basically the first stop for our players on social media. They're checking their feed in the morning, scrolling during a study break, unwinding after work — and we're right there. What they see shapes how they feel about the game.We're not looking for someone who just posts and logs off. You should be the engine behind creative ideas, and your strategy should set the tone for how the game talks to its audience.What You'll DoOwn and manage the social media content calendar across key platformsCreate, write, and package content tailored to each platform (Telegram, Discord, X, Instagram, Facebook, YouTube Shorts)Keep content aligned with game updates, events, campaigns, and partnershipsBrief designers and video editors on assets — banners, videos, memes, announcement packs, storiesTest formats, hooks, CTAs, and timing to grow reach and engagementTrack performance (ER, reach, views, CTR, follower growth) and iterate based on what the numbers tell youStay on top of trends, memes, references, and what competitors are doingWork closely with marketing, LiveOps, art, and product teamsWhat We're Looking ForExperience running social media for games, entertainment, or digital productsStrong copywriting skills and a feel for how content works differently on each platformAbility to build and manage content calendars independentlyHands-on experience working with creatives — briefing, giving feedback, keeping things movingBasic Photoshop skillsComfortable using AI tools as part of your workflowAnalytical mindset — you know how to read metrics and act on themAble to work cross-functionally and juggle multiple stakeholders without losing the threadDeep feel for platform culture, trends, and memesFluency in both English and Russian would be considered an advantageWhy this role is interestingReal creative ownership and autonomy — this isn't an execution role where someone hands you a brief. You shape the voice, the formats, and the direction — with no micromanagement in the way.Direct impact on how the game communicates with millions of playersYou'll never run out of material — constant updates, events, and campaigns to work withThe game has a passionate community — you're not building from zero. There's already an audience that cares, which makes the work more rewarding and the feedback loop faster.You'll work across the whole company — marketing, product, art, LiveOps. You'll know what's happening before most people do, and your work touches everything.The gaming space moves fast — trends, memes, and culture shift constantly. If you like staying sharp and relevant, there's no slow season here. Basically, the doomscrolling finally pays off.
Optionally, you can add more information later (benefits, pre-screening questions, etc.)