Associate Director, Paid Search (SEM) at Sosemo | Torre
Associate Director, Paid Search (SEM)
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Sosemo

Associate Director, Paid Search (SEM)

Sosemo
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Full-time

Legal agreement: To be defined

Compensation
USD87.7k - 120k/year
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Hybrid (26 Broadway)
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Posted over 2 years ago

Requirements and responsibilities

We are a distinguished agency that specializes in strategic media planning, purchasing, and campaign management. Our excellence is widely acknowledged in the digital realm, particularly in serving pharmaceutical and consumer brands. Our dedicated team leverages the potential of key digital channels, including search marketing (SEM/SEO), social media, display advertising, and programmatic strategies, to amplify brand visibility and facilitate customer acquisition for our valued clients. We are seeking a talented Associate Director of Paid Search (SEM) or a strong Manager to join our growing team. We were recently named to Inc. Magazine’s list of Best Workplaces. Therefore, this is a rare opportunity to join a stellar team. The ideal candidate will have exceptional problem-solving and client management skills, a firm grasp on marketing fundamentals, prior team management experience, a proven track record of success with relationship building, and be an expert in paid search marketing with working knowledge of paid social and other media. Responsibilities: - Assist with proposal development for new and existing clients - Manage and delegate roles and responsibilities and tasks to a team of 2-3 strategists and associates and maintain high standards for quality work - Ensure that the “Sosemo Approach” is followed by the team - Function as a strategic expert on the team to help guide both clients and the client services team - Work with Operations/Project Management to manage timelines and confirm that all work is delivered in a timely manner leveraging status reports, hours tracking, and project management software - Manage clients and ensure satisfaction - Conduct keyword research, social listening, analysis/insights/recommendations - Conduct inventory assessments and development budget allocation recommendations - Structure and setup campaigns - Paid search campaign management - Develop and optimize ads - Participate in PRC reviews for pharmaceutical clients - Manage paid media campaigns - Demonstrate value against all initiatives by providing monthly/quarterly metrics reports - Research and keep up on industry trends - Assist with strategy development and team management - Develop new marketing services and refine processes
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