We are seeking an Email Marketing Expert with deep expertise in Klaviyo and e-commerce email strategy. If you can build high-converting automated flows, write compelling direct response copy, and optimize campaigns with data, this role is for you. Essential Technical Requirements: - Proficient in Klaviyo (flows, segments, campaigns, analytics). - Experience with e-commerce email integration (Shopify sync, product feeds, abandoned cart tracking). - HTML/CSS for email customization. - A/B testing setup and analysis. Strategic Capabilities: - Building and optimizing automated flows (welcome series, post-purchase, win-back, browse abandonment, cart abandonment). - List segmentation based on behavior, purchase history, and engagement. - Campaign calendar planning and execution. - Deliverability management (domain warming, list hygiene, spam compliance). Direct Response Skills: - Writing conversion-focused email copy (subject lines, preview text, body). - Understanding of urgency and scarcity tactics for promotions. - Experience with BOGO, flash sales, and seasonal campaign structures. - Ability to incorporate testimonials and social proof into emails. Analytics: - Tracking key metrics (open rate, CTR, conversion rate, revenue per email, list growth). - Flow performance optimization. - Campaign post-mortem analysis and iteration.

Email Marketing Specialist

Emma

Responsibilities

Skills wanted:

Language(s) required:

Daniel Herrera

Daniel Herrera

About GetWidestep:

mission:

getwidestep.com/

Admin access needed