Magic Law Group is seeking an experienced Virtual Assistant specializing in Google Ads management to support the expansion of our referral program. This is a fully remote, contract position requiring proven expertise in managing paid search and display campaigns across the Google Ads platform.Key ResponsibilitiesPlan, build, launch, and manage Google Search, Display, and Performance Max campaignsConduct keyword research, develop negative keyword lists, and optimize ad copyMonitor campaign performance and optimize bids, budgets, and targeting for key metrics (CPL, ROAS, CTR, Quality Score)Set up and manage conversion tracking, Google Tag Manager, and Google Analytics integrationsPerform A/B testing on ad copy, landing pages, and bidding strategiesManage and allocate ad budgets efficiently across campaignsGenerate regular performance reports with clear insights and recommendationsCollaborate with internal team members to align campaign strategy with referral program objectivesStay up to date on Google Ads platform changes, policies, and industry best practicesRequirementsMinimum 2 years of hands-on experience managing Google Ads campaignsProficiency with Google Ads Manager, Google Analytics, and Google Tag ManagerStrong understanding of keyword match types, bidding strategies, and quality score optimizationExperience with campaign types including Search, Display, and Performance MaxAbility to analyze data, identify trends, and implement performance improvementsExcellent written and verbal English communication skillsHighly organized, self-directed, and able to meet deadlines independentlyGoogle Ads certification is a plusExperience in legal industry or law firm marketing is a plusWillingness to work in US time zones (PST, EST, CST). High school diploma or equivalent.System and Work Setup Requirements:A stable and high-speed internet connection preferably 25 MBPS or higher with backup in cases of power interruption or service provider issues.Own PC/laptop with 8GB RAM, and a processor of Core i5 / AMD Ryzen 3 / 2013 Mac equivalent or higher; Windows 10 or above / Catalina 10.15 or newer; with up-to-date web browsers, and security software, 500GB/128 SSD storageHeadset/earphone with noise cancellation and webcam at 720p or higher resolutionA designated, quiet, and well-organized workspace free from distractions to facilitate focused workBenefitsPermanent remote work setupCompetitive starting rate paid in USDInternet AllowanceHMO insurance (PH)Retirement FundPaid US holidaysPaid Vacation and Sick Leaves
