Our client is a fast-growing European innovator in baby mobility and lifestyle products. They design and manufacture award-winning prams, strollers, and baby gear that combine style, safety, and functionality—products trusted by thousands of parents across Europe and Asia. With a strong global presence and expanding distribution, they are on a mission to make parenting easier, smarter, and more stylish.
In Europe and Asia, the brand is already well recognized and established. In LATAM, however, the opportunity is different: it is a challenge for ambitious professionals eager to build, expand, and establish the brand from the ground up.
This role offers the chance to join a dynamic, high-growth environment where your entrepreneurial drive and commercial expertise will directly shape the company’s future in a new region.
Key Responsibilities:
* Market Entry & Growth: Define and execute a clear go-to-market strategy for LATAM, building the foundation for sustainable growth.
* Channel Development: Identify, evaluate, and onboard distributors, agents, and retail partners across the region. Build a robust distribution network from scratch.
* Business Planning: Develop tactical and strategic plans to increase brand awareness, market share, and profitable growth in the baby products segment.
* Market Insights: Conduct market research to understand trends, customer behavior, and competitive dynamics. Translate insights into actionable sales strategies.
* Customer & Partner Engagement: Build lasting relationships with distributors, retailers, and trade partners. Provide training and support to ensure successful product adoption.
* Brand Building: Represent the brand at trade fairs, consumer shows, and industry events to establish credibility and visibility in LATAM.
* Collaboration: Work closely with international colleagues in sales, marketing, logistics, and product development to adapt global strategies for local success.
* Negotiation & Contract Management: Lead negotiations and manage agreements that create long-term value for both the company and regional partners.
* Reporting: Deliver regular updates on the sales pipeline, customer activity, and market opportunities to senior leadership.
Experience Required:
* Minimum of 5 years of progressive experience in sales, distribution, or business development, ideally in baby products, juvenile goods, or FMCG.
* Proven sales and distribution experience in one or more LATAM countries.
* Fluent in Spanish, with advanced English; Portuguese is a strong plus.
* Strong negotiation and account management skills with regional distributors and retailers.
* Experience in market development, channel expansion, and brand building in new territories.
* Entrepreneurial mindset: self-starter, resourceful, and resilient in building a new market presence.
* Flexible, mobile, and open to travel within the region.
* Valid driving license.
Personal Attributes:
* Entrepreneurial Spirit: Excited by the challenge of building something new and making a measurable impact.
* Customer-Centric: Empathetic and focused on understanding partner needs and building trust.
* Results-Driven: Persistent, goal-oriented, and motivated to deliver measurable business growth.
* Adaptable: Thrives in fast-changing environments and is comfortable navigating uncertainty.
* Collaborative: Shares knowledge and works across teams to accelerate regional success.
Educational Background:
* Bachelor’s degree in Business, Marketing, International Trade, or a related field.
* Additional certifications in sales, distribution, or international business are an advantage.
