Position Summary:
- You will be the first point of contact for prospective customers across the medical and aesthetic markets.
- You will make a high volume of outbound calls.
- You will introduce Robbins Instruments and our products.
- You will learn each prospect's needs.
- You will identify the decision maker and economic buyer.
- You will schedule qualified appointments for our outside sales representatives.
- This role suits someone who enjoys the phone, handles rejection well, and wants to build a career in medical sales.
Target Customers:
- Ambulatory Surgery Centers (ASCs).
- Hospital systems and health networks.
- Plastic surgery groups and clinics.
- Medical spas.
- Dermatology groups and clinics.
- Other surgical and specialty practices.
Responsibilities:
- Make a high volume of outbound calls daily to new and existing leads (target: 100 calls per day).
- Introduce Robbins Instruments and clearly communicate our value, product lines, and differentiators.
- Share basic product information and answer basic questions.
- Escalate technical questions to the appropriate team member.
- Ask discovery questions to understand the prospect's current instruments, suppliers, pain points, purchasing timelines, and volume.
- Navigate gatekeepers and complex organizations to identify the key decision maker, economic buyer, and other influencers (surgeons, OR directors, materials managers, practice administrators, procurement and value analysis committees).
- Qualify leads against established criteria before booking appointments.
- Schedule virtual or in-person meetings for outside sales representatives and coordinate calendars across time zones.
- Send confirmation emails, calendar invites, and follow-up product materials to prospects.
- Provide sales reps with a detailed handoff before each appointment covering contacts, needs, current vendors, buying process, and objections.
- Follow up on unresponsive leads through calls, emails, and voicemails using a structured cadence.
- Keep CRM records accurate and current, logging all activity, notes, and lead status.
- Research target accounts to find new contacts and build prospect lists.
- Meet or exceed weekly and monthly goals for calls, conversations, and qualified appointments.
- Share market feedback, common objections, and competitor insights with the sales team.
Required Qualifications:
- 3 to 5+ years of successful, verifiable experience in appointment setting, inside sales, telemarketing, lead generation, or a similar phone-based role.
- Excellent verbal and written English communication skills, with a confident, professional phone presence and clear, easily understood speech.
- Proven ability to handle high call volume and stay motivated through rejection.
- Strong listening and questioning skills.
- Highly organized, self-motivated, and able to work independently in a remote environment.
- Comfortable with CRM and ERP systems and Microsoft Office.
Preferred Qualifications:
- Experience selling or setting appointments in the medical device, surgical, healthcare, or aesthetics industries.
- Familiarity with hospital purchasing, GPOs, value analysis committees, or ASC operations.
- Understanding of B2B sales processes and buying decisions involving multiple stakeholders.
- Experience with sales engagement tools (e.g., Outreach, Salesloft, ZoomInfo, LinkedIn Sales Navigator).
- Bachelor's degree.
