About Dr. Berg NutritionalsDr. Berg's Nutritionals is a leader in the health and wellness industry focused on addressing the root causes of health concerns. We offer a dynamic work environment with opportunities for growth, where you can contribute to helping millions achieve better health through education, premium supplements, and holistic practices like the Healthy Keto® diet.Working with us, you'll be part of a globally recognized brand with a social media presence reaching over 42 million followers across platforms.Be a part of an innovative and fast-growing company that is passionate about transforming lives through education on health and wellness. If you thrive in a dynamic environment where your contributions make a real impact, this is the place for you.Role SummaryWe are seeking a hands-on E-Commerce UX/UI Specialist to own site performance, conversion optimization, and Shopify execution for Shop.DrBerg.com.This role is the single owner of site conversion, CRO execution, and Shopify UX performance. You will sit at the intersection of analytics, UX, and technical implementation — working closely with marketing, content, UX design, and engineering to deliver measurable improvements to usability, accessibility, conversion, and revenue.This is not a strategy-only or design-only role. You will be hands-on in Shopify, accountable for performance, and responsible for execution.Key ResponsibilitiesConversion & CRO OwnershipOwn overall site conversion, cart conversion, and checkout performanceAnalyze user behavior and funnel performance using GA4, heatmaps, session recordings, and internal analyticsDefine, prioritize, and execute CRO initiatives tied to measurable outcomesPlan, execute, and analyze A/B tests across PDPs, cart, checkout, and merchandisingShopify Plus ExecutionOwn day-to-day UX execution in Shopify Plus (themes, templates, Liquid, JS, CSS)Manage live and staging themes, deployments, and QAImplement UX improvements with performance, accessibility, and scalability in mindLead incident response when site performance, checkout, or apps cause riskApp Ecosystem OwnershipOwn UX performance and implementation across:Rebuy (upsells, smart cart, personalization)Recharge (subscriptions)Algolia (site search)Yotpo (reviews & rewards)Global-E (international UX)Gorgias, Klaviyo, and other Shopify integrationsTroubleshoot conflicts, coordinate with vendors, and manage upgrades safelyAccessibility & PerformanceOwn ADA / WCAG compliance enforcement at the site and code levelMonitor and improve site speed, Core Web Vitals, and performance metricsEnsure accessibility and performance improvements do not regress during releasesRequired Qualifications4+ years of experience working with Shopify or Shopify Plus in a production e-commerce environmentProven ownership of CRO and site performanceStrong understanding of UX best practices for high-conversion e-commerceHands-on experience with Shopify themes, Liquid, JavaScript, and CSSExperience with A/B testing frameworks and experimentationFamiliarity with ADA / WCAG compliance standardsStrong analytical mindset with the ability to translate data into actionPreferred ExperienceExperience with Rebuy, Recharge, Algolia, Yotpo, or similar toolsExperience in high-SKU, bundle-heavy, or subscription-based e-commerce environmentsExperience working with international storefronts or Global-EExperience in health, wellness, or other regulated product environmentsHow Success Is MeasuredImprovements in site conversion rate, cart conversion, and checkout completionReduced friction and drop-off across key funnel stepsImproved Core Web Vitals and site performanceStable, accessible, and reliable Shopify releasesReduced incident frequency and faster resolution when issues occurCompensation & BenefitsWe are intentional about creating a work environment that supports both high-quality work and the people doing it. We aim to provide our team with the structure, resources, and flexibility needed to do meaningful work while maintaining personal well-being.We recognize that employees have responsibilities and priorities outside of work, and we respect and support that with our policies and benefits.We are a fully remote team, allowing team members to work from where they are most comfortable and to avoid unnecessary commuting and overhead.We offer competitive compensation and a benefits package designed to support health, stability, and balance, including:Comprehensive medical, dental, and vision insurance with 80% of premiums covered by the company80 hours of paid vacation to start, with additional PTO that grows as you grow with us (tenure-based increases)40 hours of personal days each year for rest, life, and everything in betweenPaid gym membership to support your health and well-being7 paid holidays50% discount on all Dr. Berg productsFully remote work with a strong emphasis on healthy work–life balanceSalaryPay Range: $100,000- $120,000 depending on experienceHours of Operation: Monday-Friday 9am- 6pm ESTNote: We are not currently hiring international or California-based employees. Applicants must be legally authorized to work in the United States for any employee (W-2) positions.