Job DescriptionPlease note: We are unable to hire in California and New York at this time.Theo is a fast-growing performance media agency headquartered in Portland, Oregon. We help local and national brands across a wide range of industries advance their marketing practices through methodical, creative, and technology-driven marketing activations.The Performance Marketing Specialist will be responsible for supporting all aspects of media management and optimization on assigned accounts. This position also works closely with internal Account Management, Strategy, Analytics, and UX teams, as well as clients and partner agencies to conceptualize, forecast, build, and optimize campaigns and report metrics and insights relevant to client success.The ideal candidate will have experience managing paid search and paid social campaigns, and an understanding of multi-channel digital marketing programs. Strong time management and communication skills are essential in this role.This position is eligible for remote work. Remote employees are expected to use video conferencing programs for virtual meeting attendance.What you'll do:Manage paid media campaigns including Search, Social, and Video.Build, monitor and optimize campaigns with attention to detail, including targeting strategy, bid and budget management, ad copy creation and messaging strategy, landing page experience, and A/B testing.Report on campaign performance and provide insights and strategic recommendations for performance improvement.Collaborate with Account Management, Strategy, Analytics, and UX internal teams.Skills, Knowledge and Expertise2+ years of agency/in-house performance media experience2+ years of experience in 1+ primary digital advertising consoles (Google Ads, Meta). Familiarity with paid search and paid social is strongly preferred.Plan, forecast, build, and execute media campaignsMonitor and optimize daily pacing and performance based on client KPIsReport on campaign performance and provide detailed insightsProvide strategic recommendations and testing plansIndependently manage and prioritize day-to-day tasks and client deliverablesCollaborate with strategy, analytics, UX, clients and partner agenciesCommunicate with client about campaign performance and recommend opportunitiesBe a subject matter expert within the agency on ad consoles and traffickingBecome a subject matter expert within the agency on industry trends and platformsExpand knowledge of cross-channel paid media and full-funnel implementationStay up to date on platforms’ best practices and BETAsBenefitsHealthcare, Dental & Vision Insurance, Theo covers 75%Matching 401K - 100% up to 4%Unlimited PTOMaternity/Paternity benefitsRemote work supportComplementary supplemental insuranceUnlimited volunteer timeCharity matchingAbout Theo AgencyWe’re a media agency in Portland, Oregon helping well-known brands and startups alike to launch full-funnel marketing activations.
