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The RoleWe're seeking an experienced Senior Paid Search Manager to lead strategy and execution across sophisticated enterprise accounts within Wpromote's growing B2B practice. This individual contributor (IC) role will serve as a strategic partner to clients, helping drive performance through thoughtful planning, hands-on optimization, and cross-functional collaboration.The ideal candidate brings experience managing complex paid search programs within agency environments and enjoys balancing strategic thinking with day-to-day execution. You'll oversee enterprise search initiatives across multiple campaigns, products, and audiences while partnering closely with Client Strategy, Analytics, Creative, and other channel teams to deliver measurable business outcomes.Experience supporting SaaS, fintech, HR/payroll, cybersecurity, cloud technology, or other B2B organizations is strongly preferred.Preferred candidates will be located in PT or CT time zones to support team and client collaboration; ET candidates will also be considered for the right fit.We offer:Remote-first cultureUnlimited PTOExtended Holiday break (Winter)Flexible schedulesWork from anywhere options*100% paid parental leave401(k) matchingMedical, Dental, Vision, Life, Pet InsuranceSponsored life insuranceShort Term Disability insurance and additional voluntary insuranceAnnual Class Pass credits and more!*This position may be performed remotely in most states within the US, with some exclusions**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!***This position is not eligible for immigration sponsorshipAnticipated annual salary range: $84,000 - $100,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).You Will BeServing as a trusted strategic partner to enterprise B2B clients by leading paid search strategy, performance optimization, and ongoing business planning across complex performance marketing programsOwning both strategy and execution by developing campaign architecture, optimization plans, testing roadmaps, and operational improvements that drive measurable business resultsManaging sophisticated paid search account structures across Google Ads, Microsoft Ads, SA360, and other relevant paid search platformsDriving strategic planning, forecasting, budget management, testing initiatives, and performance optimization aligned with client business goalsTranslating campaign performance and business insights into clear, actionable recommendations for client stakeholdersPartnering closely with Client Strategy, Analytics, Creative, SEO, and other channel teams to develop integrated marketing strategiesIdentifying opportunities for automation, operational efficiencies, audience expansion, and performance innovation across client programsMaintaining strong campaign health through proactive monitoring, QA processes, and optimization best practicesLeading client communications through recurring meetings, business reviews, and strategic presentations while building trusted client relationshipsStaying current on emerging search trends, AI-driven search developments, automation capabilities, and platform innovations to continually improve client performanceYou Must Have4+ years of experience managing paid search campaigns within an agency environmentExperience managing complex B2B paid search programs across enterprise or mid-market clientsProven success managing significant paid search investments and multi-campaign account structuresDeep expertise across Search Ads 360 (SA360), Google Ads, Microsoft Ads, campaign structure, audience strategy, bidding strategies, automation, and conversion optimizationStrong analytical skills with experience using GA4 and other reporting platforms to develop insights and performance recommendationsExperience developing testing strategies and translating performance data into actionable business recommendationsExcellent verbal, written, and presentation skills with experience communicating directly with client stakeholdersStrong organizational skills with the ability to manage multiple priorities across several client engagementsAbility to collaborate effectively across cross-functional teams in a fast-paced agency environmentWorking knowledge of Google Suite and Microsoft Excel, including pivot tables, VLOOKUP/XLOOKUP, and data visualizationNice to HaveExperience supporting SaaS, fintech, HR/payroll, cybersecurity, cloud technology, or other B2B organizations preferredExperience working with Salesforce, HubSpot, or other CRM integrations for lead generation measurementExperience managing offline conversion tracking and lead quality optimizationFamiliarity with first-party audience strategies, CRM integrations, and advanced attribution methodologiesExperience leveraging AI-powered tools and automation to improve campaign efficiency and performancePreferred candidates will be located in CT or ET time zones to support team and client collaboration; PT candidates will also be considered for the right fit
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