Performance Marketing Manager at Komoot | Torre

Performance Marketing Manager

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Full-time

USD75.4K - 100K/year

~COP150M - 200M/year

+ Equity

+ Bonuses

location_on
Remote (anywhere)
Posted almost 7 years ago

Responsibilities


• Plan, launch, track and optimize successful app campaigns in different markets and on various ad platforms (Apple Search Ads, Google App Campaigns, social ads, …). • Test new channels and tactics (native advertising, content deep linking, remarketing, … ) to acquire users and drive retention, engagement and conversions. • Team up with designers and copywriters to develop top quality creative and texts to target various audiences in 6 languages. • Set up A/B tests, run cohort analysis, measure the performance of your campaigns and optimize the ROI. • Team up with data analysts and engineers to improve our campaign measurement and attribution models. • Run keyword analysis and store experiments to optimize our app store performance (ASO).