Digital Marketing Manager - US at Camunda | Torre
Digital Marketing Manager - US
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Camunda

Digital Marketing Manager - US

Camunda
Posted by
Manuela Vargas Jaramillo
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Full-time

Legal agreement: Employment

Compensation
USD45k - 99k/year
Non-negotiable
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Hybrid (United States)
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Posted over 5 years ago

Requirements and responsibilities

• Design, plan, manage, and optimize integrated digital campaigns across various platforms, including Google, LinkedIn, Twitter, Native, Display, paid webinars and others • Accountable for channel lead goal numbers and driving global sales • Forecast performance and budget appropriately for all digital channels • Drive the digital optimization of our inbound channels such as our Website, Blog and Social-owned accounts - to ensure they are growing and thriving channels driving leads and pipeline. This will include keyword research, SEO and CRO strategies, audits of our web properties and working closely with our Web, Social and Content teams that are key stakeholders in these channels. • Develop near and long-term strategies, roadmaps, and oversee day-to-day tactics that increase conversion, revenue and ROAS • Identify and report on KPI’s, and opportunities for improvement on a regular basis • Stay ahead of industry standards and trends, pilot new media programs and innovative opportunities to reach targets and always be testing/optimizing with a close eye on CPI/CPL
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