E-Commerce Conversion Rate Optimization Specialist at TFC Marketing | Torre
E-Commerce Conversion Rate Optimization Specialist
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TFC Marketing

E-Commerce Conversion Rate Optimization Specialist

TFC Marketing
Posted by
tori katzman
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Emma
Emma
You'll drive significant e-commerce growth by optimizing Shopify stores and enhancing customer journeys.
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Full-time

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Posted 29 days ago

Requirements and responsibilities

Conduct in-depth audits of client Shopify stores, analyzing user behavior, and identifying friction points in the customer journey. Develop and implement data-driven CRO strategies and testing plans to improve conversion rates, average order value, and overall site engagement. Utilize and implement Shopify apps and other third-party tools to enhance store functionality and user experience. Design, execute, and analyze A/B and multivariate tests on key pages (e.g., product pages, checkout flows, landing pages) to validate hypotheses and drive continuous improvement. Create and implement effective upselling and cross-selling strategies on e-commerce sites. Analyze key performance indicators (KPIs) and provide regular reports and insights to clients and internal teams, translating complex data into actionable recommendations. Collaborate with our marketing, design, and development teams to ensure a cohesive and high-performing digital experience. Stay up-to-date with the latest trends, technologies, and best practices in conversion rate optimization and the Shopify ecosystem.
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