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3 days ago
Requirements and responsibilities
WHAT YOU GET TO DO: Own the demand-generation strategy end-to-end, setting direction and executing against pipeline and growth targets.Build and manage the full-funnel demand-gen engine, tracking performance and iterating based on data and results.Work hands-on across SEO, Google Ads, paid social, events, and PR & media relations, directing execution in partnership with dedicated US-based channel counterparts.Adapt and produce content articles, decks, email sequences, sales materials, and web pages, localizing from English to Portuguese for the Brazilian market.Partner with the Brazil SaaS Sales team to build the go-to-market execution plan and stand up the demand-generation pipeline.Bring competitive intelligence and market insight on local buyer behavior and the media landscape to sharpen the GTM strategy.Reprioritize quickly as the business shifts, owning outcomes with a roll-up-the-sleeves mindset.REQUIRED QUALIFICATIONS:5+ years of B2B SaaS marketing experience in Brazil with a real understanding of local buyer behavior, the media landscape, and the competitive environment.Proven full-funnel demand-generation experience; data- and results-driven.Hands-on proficiency across SEO, Google Ads, paid social, events, PR & media relations, and content localization — strong enough in each channel to create a strategy and execute itFluent English for daily collaboration with North America-based teams.Working knowledge of Google Ads, Semrush, HubSpot, Salesforce, ZoomInfo, Claude, and Canva or Photoshop.Native or fluent Spanish speaker with excellent written and verbal communication in Spanish and English.WORKING AT LOADSMART:Competitive base salaries - we believe in rewarding top talentExtremely competitive Equity package - become a shareholder in our company!Loadie Time Off - PTO and sick days without a limitAt Loadsmart, we believe our biggest asset is our people. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. Loadsmart treats all candidates and employees with respect and does not discriminate in our recruiting, hiring, and promoting processes, including on the basis of race, color, religion, sex, age, sexual orientation, gender identity and/or expression, national origin, veteran status, or disability.It is the policy of Loadsmart that all offers of employment made shall be contingent upon successful completion of electronic background check(s). These checks will be job-related, consistent with business necessity and conducted by our vendor, pursuant to all applicable laws, rules, policies and procedures of our candidates' specific locale.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.