IntroWe are building shared financial infrastructure that enables businesses to launch branded digital currencies and allows financial institutions to power them at scale. Built on a common standard, these currencies are interoperable and liquid from day one—giving businesses programmable control over how money moves across their ecosystems, and providing institutions with a highly advanced issuance stack.The digital currency sector has grown rapidly and is expected to expand significantly over the next five years. Developers across fintech and crypto increasingly see this technology not as a product, but as foundational infrastructure—a platform for building next-generation financial applications.We have been early pioneers in creating an open, universal platform for digital currency infrastructure: interoperable, customizable, and accessible to developers globally, with support for multiple issuers. As competition intensifies, the defining question becomes: which platform will builders choose—and why?We are a high-performing, ambitious team operating with urgency and long-term vision. We are now hiring our first VP of Marketing to define and lead our go-to-market strategy and brand.Key ResponsibilitiesOwn and lead all aspects of marketing, including brand, strategy, communications, design, social, and eventsPartner closely with customers, partners, product, and business development teams to deeply understand user needs and translate them into clear segmentation, positioning, and messagingDefine and evolve the company’s voice, narrative, and brand into a category-defining presenceIncrease awareness and clarity of the platform, ensuring it occupies a distinctive position in the minds of developers, partners, and ecosystem participantsDesign and execute integrated marketing campaigns aligned with strategic business objectivesDevelop and oversee the visual identity across all touchpointsBuild and manage a high-performing, cross-functional marketing teamQualifications5+ years experience in a senior marketing leadership role within fintech, crypto, or adjacent B2B/B2B2C environmentsProven track record of building differentiated brands, leading product marketing, and delivering high-impact campaigns and communicationsExceptional storytelling ability with a strong portfolio of workData-driven mindset with a focus on measuring performance and optimizing ROIStrong interest in the ethos of open financial systems and emerging technologiesThrives in high-performance environments and enjoys tackling complex challengesHigh standards, with the ability to both lead and mentorBenefitsCompetitive compensation, including equity or token-based incentivesComprehensive health coverage (medical, dental, vision)Flexible, remote-first work environment with global collaboration opportunitiesWellbeing allowance to support physical and mental healthHome office / equipment stipendAnnual professional development budgetUnlimited paid time off
