Ecommerce & Digital Marketing Virtual Assistant at VAME | Torre

Ecommerce & Digital Marketing Virtual Assistant

Full-time

Legal agreement: Employment

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Remote (anywhere)
Posted about 8 hours ago

Responsibilities


We are looking for an experienced Ecommerce & Digital Marketing Virtual Assistant to manage website administration, email marketing campaigns, and digital content creation. The ideal candidate has hands-on experience with Magento, Klaviyo, and Canva, with the ability to manage ecommerce updates, create engaging marketing materials, and support promotional campaigns. This role requires someone detail-oriented, creative, organized, and capable of working independently. Magento Website Administration: - Upload and update product descriptions, images, specifications, and pricing. - Organize product categories and maintain website content. - Update homepage banners, promotional pages, and website content. - Set up approved promotions and discount rules. - Check website updates, links, and images on desktop and mobile. - Coordinate technical issues with the Magento developer. Klaviyo Email Marketing: - Create, design, test, and schedule email newsletters and promotional campaigns. - Manage customer segments, particularly for B2B customers. - Build and maintain automated email flows, including welcome, abandoned cart, re-engagement, and repeat-purchase campaigns. - Monitor campaign performance and recommend improvements. Design & Content Creation: - Create website banners, email graphics, WhatsApp promotional materials, and social media content using Canva or similar tools. - Write engaging product descriptions and promotional copy. - Prepare marketing materials for product launches, new arrivals, and seasonal promotions. - Maintain consistent branding across all platforms. Planning & Reporting: - Maintain a marketing calendar and track campaign deadlines. - Coordinate website updates and marketing materials. - Submit campaigns and content for approval before publishing. - Provide weekly progress and performance reports. - Communicate proactively regarding completed tasks, pending work, and blockers. Essential Qualifications: - Proven hands-on experience with Magento website administration. - Practical experience with Klaviyo, including campaigns, segmentation, and automated flows. - Proficiency in Canva or other graphic design tools. - Good written English and marketing copywriting skills. - Strong attention to detail, especially with product specifications, pricing, compatibility, and website links. - Ability to manage multiple tasks and work independently. - Magento experience is a must. Shopify or WordPress experience alone will not be sufficient. Nice to Have: - B2B ecommerce or wholesale marketing experience. - Background in electronics, mobile accessories, or mobile repair parts. - Knowledge of Magento customer groups, tier pricing, and promotional rules. - Basic HTML/CSS and SEO knowledge. - Familiarity with Google Analytics.
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