About Tort ExpertsAt Tort Experts, we are redefining the landscape of performance marketing in the legal sector. Our mission is to democratize access to information for individuals who have been injured, connecting them with law firms that can truly advocate for their rights and achieve successful outcomes. As an innovative, vertically integrated legal case acquisition marketing company, we leverage cutting-edge technology, data-driven insights, and a commitment to transparency to disrupt the status quo.Joining Tort Experts means becoming part of a dynamic team that is passionate about making a meaningful impact. We foster a collaborative environment where creativity thrives, and every team member plays a vital role in connecting qualified claimants with the representation they deserve. If you’re looking for a workplace where your contributions can truly make a difference, and where innovation meets purpose, Tort Experts is the perfect place for you.About the roleThe Junior Media Buyer will support the execution and optimization of direct-response, lead-generation campaigns across major digital advertising platforms including Meta, Google, TikTok, and other paid media channels.This role is designed for someone with early experience in paid media who wants to build strong fundamentals in performance marketing — with a focus on cost-per-lead efficiency, audience targeting, creative testing, and conversion optimization.You'll work closely with our in-house marketing team to manage live campaigns, analyze performance trends, and help scale what's working across channels. This is a hands-on, numbers-driven role for someone who wants to grow their skills in a fast-paced, results-focused environment.What you'll doCampaign Execution (Lead Gen Focus)Assist in building, launching, and managing lead-generation and conversion campaigns across platforms such as Meta, Google, TikTok, Reddit, X (Twitter), AppLovin, native advertising networks, and other paid digital channels.Support campaign setup including objectives, audiences, budgets, and placements optimized for CPL and conversion volume.Perform daily performance checks to ensure campaigns are spending efficiently and hitting lead goals.Optimization & Scaling SupportHelp optimize budgets, bids, audiences, and placements under direction.Monitor key direct-response metrics including CPA/CPL, CTR, CPC, frequency, and conversion rate.Assist with identifying scaling opportunities and underperforming segments.Creative Testing & IterationSupport rapid creative testing across hooks, copy angles, formats (video, native, UGC), and offers.Help organize and rotate creatives to prevent fatigue and maintain performance.Provide performance feedback to creative teams based on data-driven insights.Reporting & Performance AnalysisPull daily, weekly, and monthly reports from advertising platforms and internal dashboards.Track trends in CPL, lead volume, and efficiency and flag performance shifts early.Support performance summaries and testing recaps with clear takeaways.Continued LearningStay current on platform updates, best practices, and industry trends across major digital advertising channels.Actively develop skills in targeting strategy, creative testing, and performance optimization.Qualifications1+ year of hands-on experience in paid digital media, performance marketing, or digital advertising.Direct experience running campaigns on at least two major platforms (Meta, Google, TikTok, Reddit, X (Twitter), AppLovin, or similar).Familiarity with advertising platforms such as: Meta Ads (Facebook/Instagram); Google Ads (Search, Display, YouTube); TikTok Ads; Reddit Ads; X (Twitter) Ads; AppLovin; Native advertising platforms (Taboola, Outbrain, or similar); Experience with multiple platforms is a plus but not required.Comfortable working with numbers and making decisions based on data.Proficient in Google Sheets or Excel for tracking and analysis.Basic understanding of conversion tracking, UTMs, and attribution.Familiarity with pixels or event tracking is a plus.Strong interest in what makes ads convert — hooks, offers, angles, and messaging.Ability to think in terms of hooks, offers, angles, and messaging.Curious, coachable, and eager to experiment with new platforms.Able to manage daily tasks independently while collaborating with a remote team.Comfortable working in a fast-moving, test-and-learn environment.BenefitsUncapped quarterly profit-sharing bonuses based on company performance100% company-paid monthly premiums for Fortune 500 level quality insurance plans for you and any/all dependents (US based employees): medical (Aetna); dental (Guardian); vision (Guardian)100% company match on any employee contributions to either HSA or FSA flex benefits plans (US based employees): $500 free FSA company contribution, even if $0 employee contribution401k plan with full company match of up to 6% of salary and no vesting period required (US based employees)Unlimited paid time off with planned role/responsibilities coverageWork from home equipment budget (at company's discretion)Forever remote work environmentWhy Join Us?At Tort Experts, we believe in empowering our team members with growth opportunities, a flexible work environment, and the chance to make a tangible impact. If you thrive in fast-paced environments and are driven, client-focused, and eager to contribute to our mission of connecting clients with top-tier legal representation. Are you ready to lead the next wave of growth in legal marketing? Apply today and help us transform access to justice!
