Creative Video Content Strategist & Editor at The DG Company | Torre
Creative Video Content Strategist & Editor
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The DG Company

Creative Video Content Strategist & Editor

The DG Company
Posted by
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Emma
Emma
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Freelance
Recurrent
Compensation
USD3.5k - 4.5k/month
Negotiable
location_on
Remote (for Colombia residents)
Remote (for Brazil residents)
Remote (for Argentina residents)
Remote (for Aruba residents)
Posted 2 months ago

Responsibilities

• Volume with intent. Turn every raw shoot into a full slate of ads — hooks, cuts, lengths, aspect ratios, formats. Twenty-plus new variants a week is the floor, not the win. • Creative strategy, not just editing. You decide what angle to test and why. You bring concepts to the table; you don't wait to be handed them. • Hooks. The first three seconds. You'll write, cut, and test more hooks than anyone you've worked with, and you'll know your hook rate on every one. • Every platform, natively. Meta, TikTok, YouTube, Google Demand Gen/PMax. What wins on each is different and you know the difference cold. • Static and motion. Feed statics, carousels, display, Amazon A+ content, landing page and email assets. Not everything is a video. • Audience translation. Six brands, six buyers — a homeowner buying garage tile is not a contractor buying turf pallets is not a concrete crew buying a grinder. You research who's actually buying and cut for them specifically. • Competitive intelligence. Living swipe file per brand. You know what competitors are scaling and how long they've been running it. • AI production. You use modern AI tools to output like a five-person team — generation, upscaling, voice, avatars, auto-captioning, batch workflows. This is not optional; it's the entire reason one person can cover six brands. • Creator direction. You write the shot lists and scripts our US creators shoot against, so what comes back is actually cuttable. • Organic repurposing. The same footage feeds TikTok, Reels, and Shorts organic. Near-zero marginal cost, real compounding upside. • Tracking and reporting. Clean naming conventions, tagged concepts, and a weekly read on what won, what died, and what's next. If we can't tell which hook drove the result, the test didn't happen.
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