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Responsibilities
The Partner Marketing Manager will help scale our global partnership program. This is a relationship-driven, execution-focused role for a marketer who excels at building joint go-to-market momentum and translating strategy into high-quality execution. You will partner closely with partner marketing counterparts and Channel Account Managers (CAMs) to plan and deliver integrated programs across digital marketing, events, thought leadership, and partner enablement. You will support partners across North America and EMEA and require strong organizational discipline, collaboration, and a passion for delivering polished, impactful programs.Reports toDirector of Field MarketingResponsibilitiesCollaborate with partner marketing counterparts at A-LIGN’s key partners to build quarterly joint go-to-market plans, including co-owned digital programs (webinars, whitepapers, content series, and email campaigns) and in-person activationsDevelop and manage a co-marketing activity calendar aligned to sales strategy and partner pipeline goals, ensuring each program has clear objectives, defined ownership, and measurable outcomesCreate and manage the assets required to bring joint programs to life — including co-branded content, campaign briefs, enablement materials, and post-event reportingTrack and report on program performance, translating results into insights that inform future planning cycles with each partnerPartner closely with Channel Account Managers (CAMs) to plan and execute a broad portfolio of partner-facing events, including thought leadership programs, educational workshops, and curated entertainment and networking experiences that deepen the A-LIGN–partner relationshipIdentify and develop new event formats and activations that create memorable moments and drive stronger partner engagement over timeBuild and maintain strong working relationships with key stakeholders across the partner ecosystem, including partner contacts, CAMs, sales leadership, and joint clientsContribute to the overall partner marketing strategy, bringing a point of view on what programs, formats, and investments will have the greatest impact on partnership growthContinuously optimize program effectiveness measuring what works, optimizing what doesn’t, and raising the bar on partner experience and execution quality over timeMinimum QualificationsEDUCATIONBachelor’s degree in business, marketing, or other relevant field EXPERIENCE3+ years in partner marketing, channel marketing, or alliance marketing, with direct experience building joint go-to-market programs5+ years of B2B marketing experience, ideally with exposure to demand generation, campaigns, or field marketingDemonstrated experience planning and executing co-marketing programs across both digital (webinars, content, email) and in-person formatsExperience collaborating directly with sales or channel teams (e.g., CAMs, partner sales) to align marketing programs to revenue goalsProficiency in Salesforce; familiarity with marketing automation tools (e.g., HubSpot, Marketo) preferredSKILLSStrong relationship builder who earns trust quickly with partner contacts and internal stakeholders alikeExecution-oriented: you bring structure and follow-through to every program and hold yourself accountable to outcomes, not just activitiesExcellent project and program management skills; you comfortably manage multiple partners and workstreams simultaneously without dropping the ballStrong written and verbal communicator with the ability to create compelling content and present confidently to partner audiencesHigh attention to detail and a drive to continuously improve the quality and effectiveness of everything you ownSelf-motivated and collaborative; equally comfortable driving a program independently or co-creating it with partners and cross-functional teammatesComfortable working across time zones and regions in a fast-paced, global environmentBenefitsHealthcare, Dental, and Vision BenefitsEmployer Paid Life Insurance and Disability InsuranceEAP - Employee Assistance ProgramPet Insurance401(k) Plan with Employer MatchingCompetitive Bonus StructureHome Office ReimbursementCertification ReimbursementPersonalized Career CoachingGenerous Paid Time OffPaid Office Closure December 25-January 1Vacation BonusSummer HoursAbout A-LIGNA-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.
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