Here at Malwarebytes, we believe that when you’re free from threats, you’re free to thrive. It all started in 2008 with one person who needed help with a malware infection, and a community coming together to find solutions. In that moment in time a product was born for all people, with a mission to rid the world of malware. Our product has since grown and evolved, from removing malware, to protecting devices, to ever-changing prevention.About Malwarebytes Inc.Malwarebytes began after our founder, Marcin Kleczynski, accidentally infected his parents’ computer while downloading a video game as a teenager. At the time, there was no product that could fully solve the problem, so he set out to build one. That early experience shaped our mission: to create protection that works when people need it most.Since then, the digital threat landscape has only grown more complex. Attackers are faster, stealthier, and more sophisticated, while traditional solutions often overwhelm people with complicated tools and settings. At Malwarebytes, we believe protection should be both powerful and refreshingly simple because if security feels too hard to use, people will not use it. That is why our aspiration is always to stay one step ahead: cutting through the noise, stopping threats others miss, and delivering peace of mind in an unpredictable digital world. Malwarebytes is looking for..A Creative Strategist, Consumer Growth Marketing, to help shape and scale the next generation of performance-driven advertising. From concept through execution, you'll own the creative strategy and operational backbone for Paid Media and ASO. You can transform data into actionable insights, lead creative brainstorms, and immediately know which ideas are worth betting on. The work you create doesn't just look good; it converts. All while pushing boundaries to bridge storytelling, strategy, and innovation across every format. If you thrive at the intersection of instinct and evidence, and you know how to move fast without cutting corners — read on.In addition to attaching your resume, please include a portfolio or case studies of your work in order to be considered for this roleWhat You Will Do:Creative Strategy & ExecutionLead creative development across static, dynamic, video, and emerging formats for performance marketing and brand awareness campaignsDevelop a deep understanding of our product, our audience, and what makes a piece of creative land, not just look goodPartner closely with internal teams (Brand, Creative, Product, etc.) and external agencies/vendors to brief, review, and iterate on assets. You hold the bar high at every stageLeverage Al tools to accelerate workflows — research, ideation, scripting, competitive analysis, data dashboards - while ensuring final output is crafted by real people.Be the creative thought partner people actually want in the room: opinionated, collaborative, and grounded in what the data says.Performance & OptimizationMonitor creative performance, analyze results, and iterate quickly to optimize creative directionBuild and maintain a testing calendar and creative playbook that scales. Ensure the team doesn't reinvent the wheel every monthOwn a reporting framework that clearly surfaces the good, bad, and what to do nextCross-Functional CollaborationWork with our ASO team to evaluate new creative, review store content, and build a steady pipeline of experiments across app store placementsPartner with our Social and Content teams to cross-pollinate ideas. You'll test what works organically in paid, and vice versaStay sharp on platform trends, algorithm shifts, and competitor activity so we'renever lagging behind the industrySkills You'll Need to Have:2 - 3+ years running creative strategy and performance optimization/testing at scale - ideally for a mid-to-large consumer brand or agencyHands-on experience with paid channels (Meta, Google UAC/App Campaigns, Apple Search Ads, or similar) and a real understanding of how creative drives performance within eachFamiliarity with ASO and how experimentation works in that environment (store screenshots, feature graphics, preview video, etc.)Creative and analytical in equal measure. You can identify what works and why, then scale itA communicator who can align external partners, cross-functional teams, and senior stakeholders without losing momentumHighly organized to run multiple workstreams at once, scrappy enough to move when the situation calls for itComfortable using Al to speed up workflows (Claude, ChatGPT, Microsoft CoPilot)Someone who genuinely loves this craft. You've got big ideas and that energy spills through Slack and Zoom meetings.Bonus PointsExperience in consumer cybersecurity, privacy, or adjacent tech categoriesBackground working with performance creative studios or freelance networks at scaleStrong presentation skills and ability to sell creative ideas internallyFamiliarity with tools like AppsFlyer, Adjust, Looker, Google Analytics, or similar measurement/analytics platformsPerks & Benefit:Comprehensive medical, dental, and vision insurance coverageEmployee Referral Bonus ProgramWellness programs401k and employer matching for (US Employees)Comprehensive Time Off policyAn opportunity to do something great for yourself and the world!(Benefits and Perks subject to change by country/region)
