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Mars Men is one of the fastest growing DTC brands in the US, achieving a $100M run rate in less than 18 months. Recently backed by L Catterton, Mars Men is positioned to become the leading men’s health brand in the supplement space. We operate across DTC, retail, and emerging channels, and are entering our next phase of growth as we continue scaling the business.We are seeking a Chief Financial Officer to serve as a close strategic partner to our Co-Founders and executive team. This leader will own the company’s financial strategy and operations, including planning, reporting, accounting, cash and working capital management, capital allocation, controls, and the continued development of the finance organization.The ideal candidate has helped scale a complex, high-growth consumer business across DTC and retail. They will bring the commercial judgment, operational discipline, and financial leadership required to balance continued growth with profitability, cash management, and long-term value creation.What You’ll DoPartner with the Co-Founders and executive team to translate the company’s strategy into clear financial priorities, operating plans, and investment decisionsLead financial planning, forecasting, reporting, cash management, capital allocation, and company-wide performance managementProvide clear visibility into the drivers of the business, including unit economics, contribution margin, channel profitability, customer acquisition, inventory, and working capitalPartner with Growth, eCommerce, Retail, and Operations to evaluate opportunities, improve performance, and strengthen financial accountabilityBuild and develop the finance team, systems, processes, and reporting infrastructure required to support continued scaleLead the financial workstreams for future strategic transactions and serve as the primary finance partner to L Catterton, lenders, and external advisorsMust-Have RequirementsPrior experience as a CFO or senior finance executive within a scaled, high-growth consumer businessDeep experience with DTC, eCommerce, retail, subscription, inventory, and performance marketing business modelsBroad financial leadership experience spanning FP&A, accounting, cash and working capital, controls, and capital allocationDemonstrated success building finance teams and infrastructure through periods of rapid growth and increasing complexityStrong commercial judgment, executive presence, and ability to partner effectively with founders and cross-functional executivesPreferred ExperienceExperience in a private equity-backed or sponsor-backed environmentExperience helping lead a successful sale, recapitalization, or other significant strategic transactionLife at Mars MenCompetitive Compensation – We offer a strong salary and benefits package, tailored to attract top talentRemote Work Environment – Our team is remote, offering full flexibility to work from homeAutonomy & Ownership – You’ll have the freedom to run your own systems and make real impactTime Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday offParental Leave – Generous paid parental leave for growing familiesHealth Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)$200 Annual Superpower MembershipGrowth & Development – We invest in your professional development with ongoing learning opportunitiesWe may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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