General Manager – Builders at Cloudinary

Responsibilities:Set the vision & strategy: Lead the development and growth of Cloudinary’s presence within builder ecosystems. Define a long‑term strategy, roadmap and success metrics; ensure the initiative aligns with Cloudinary’s broader mission and revenue goals.Build & manage partnerships: Develop and promote strategic partnerships with leading builder platforms, directly engaging with their product and partner teams. Help Cloudinary’s Channels team build relationships with solution and technology partners in this ecosystem. Negotiate co‑development and co‑marketing agreements to make Cloudinary’s capabilities a default option for these tools.Lead a cross‑functional team: Build and manage a small, highly‑skilled team (product, technical and business functions) focused on builder integrations. Partner closely with Cloudinary R&D on API & MCP readiness, with product management on feature definition, and with marketing on go‑to‑market and demand‑generation activities.Drive product‑market fit: Ensure integrations meet the needs of builder users and achieve product‑market fit. Gather market feedback, define and prioritize new features and enhancements, and coordinate with Cloudinary’s product teams to deliver them.Create go‑to‑market plans: Develop and execute strategies to drive user acquisition, engagement and retention for builder integrations. Coordinate with marketing and customer success to create compelling content, events, tutorials and campaigns.Own business performance: Define adoption and revenue targets, manage budgets, and measure ROI of the builder initiative. Report progress to leadership and adjust strategy as the market evolves.Be the face of the initiative: Evangelize Cloudinary’s builder strategy internally and externally. Represent the company at conferences, contribute to thought leadership and stay up‑to‑date on trends in AI‑powered builders, low‑code/no‑code tools and generative media.About You:Mandatory Experience: 10+ years of experience working for B2B SaaS vendors5+ years of direct management experience3+ years of direct responsibility for SaaS/IaaS/PaaS business partnerships delivering at least $5M in ARR, ideally in visual media/GenAI space3+ years of experience as a founder of a SaaS company, ideally as CEOHighly Desired Experience: 2+ years of experience as a developer2+ years of experience in working for a vibe coding/low-code/no-code platform2+ years of experience in developing & selling a SaaS offering to the builder/developer persona2+ years of experience in developing & selling a AI/ML/GenAI SaaS2+ years of experience in the visual media domainSoftware development degreeMBAExperienced leader: You have led early‑stage product initiatives or built ecosystems/marketplaces and are comfortable working in an ambiguous, fast‑changing environment.Business & partnership acumen: Demonstrated success in business development or ecosystem partnerships, especially ones in the GenAI space. You can negotiate and nurture strategic alliances, understand complex partner dynamics and influence across organizations.Product & technical fluency: Familiarity with APIs, developer tools or low‑code/no‑code platforms. Able to bridge technical and non‑technical stakeholders; comfortable discussing product requirements with engineers and value propositions with marketing/sales.GTM & metrics orientation: Experience in developing and executing go‑to‑market strategies, driving user acquisition and retention, and managing multi‑year budgets with a clear ROI.Matrixed collaboration: Proven ability to work in matrixed environments, aligning stakeholders across product, engineering, sales and marketing.We have you in mind. As an employee, you will experience many benefits, including:Awesome technologyTop-talent peersRobust vacation & wellness policy Annual development stipend Catered lunches or a food stipend Cloudinary is proud to be an equal-opportunity employer dedicated to pursuing a diverse workforce.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. If you would like more information about how your data is processed, please contact us.

General Manager – Builders

Emma

Requirements and responsibilities

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About Cloudinary:

cloudinary.com/

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